AppsFlyer Raises Another $20 Million To Build Out Its Mobile Ad Measurement Platform

The rise of smartphones and app usage┬áhave had a big impact on the growth of mobile advertising, which is projected to see spend of $64 billion this year and grow to $158 billion in 2018, according to eMarketer. With that has come the rise of mobile ad tech — systems that advertisers, ad networks, and … Continue reading AppsFlyer Raises Another $20 Million To Build Out Its Mobile Ad Measurement Platform