Gillmor Gang: Slow Poke To China

The Gillmor Gang — Robert Scoble, Kevin Marks, Keith Teare, and Steve Gillmor — toast marshmallows around the social campfire as the PostApocalypse prepares to ring in a new year. It’s all tweetness and light as @scobleizer sketches out the differences between just plain friends, close friends, and notification friends in the latest Facebook interface.

For those of us who are too busy avoiding Downton Abbey spoilers unsuccessfully, the business of tweaking filters has gotten way too complicated for amateurs. Our best hope remains the blending of email, Twitter, Facebook, Google+, and the rest into one notification stream multiplexed across our various devices. And in the end, the filter you make is equal to the love you take.

@stevegillmor, @scobleizer, @kevinmarks, @kteare

Produced and directed by Tina Chase Gillmor @tinagillmor