MotherKnows, an online health record service designed specifically for parents, has announced that it has raised $1.7 million in seed funding. The round was led by First Round Capital, with contributions from Giza Ventures, Charles River Ventures, The Band of Angels, former product manager at Google Health Maneesh Arora, and several other angels. The startup plans to use its infusion of capital to complete product development of the web and mobile products and initiate a consumer launch.
Kutscher and team presented onstage at this year’s TechCrunch Disrupt NYC, the review of which you can read here, and have since taken the advice of the judges and continued to iterate and expand the service, improving on design and ease-of-use.
As of today, the vision for MotherKnows is to be a full-service platform, on both the Web and mobile, that gives parents 24-hour access to their children’s health records. The startup wants to be the go-to source for the aggregation of children’s health data, from immunizations and allergies to doctor visits and growth charts. All of these features can, of course, be accessed by parents, who in turn can approve the access of doctors, caregivers, camps, and schools, who can then use the data as a kind of supplemental electronic medical record.
That being said, it is important to point out that a child’s personal health data is encrypted and protected and is never shared with third parties. Parents retain full control over which (if any) third party sites can access the data.
MotherKnows is the team’s first product, but long-term plans, Hesky said, include the launch of products addressing “other consumer groups with specific health needs, such as home health care, extended families, and more”.