Nooka: Now with more mascots

The NookaNooka story from Release the Hounds on Vimeo.

I am a huge Nooka watch fan and and it’s fun to see what they’ve been up to lately, especially on the marketing front. This little video features the new Nooka mascot, a wee fellow who looks like some kind of Chinese mooncake god.

Heck, you can even buy the little guy, named NookaNooka, and put him on your mantelpiece next to your action figures. He costs $25 and is on pre-order.


via Hodinkee