Ten Free Tickets to Google I/O Developer Event

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Google has given us 10 free tickets for TechCrunchIT readers to attend for the upcoming Google I/O developer event on May 27-28 in San Francisco.

Google I/O will be held at the Moscone Center and will cover the following topics: the Android, App Engine, Chrome, GWT, and AJAX APIs, with a special focus on the enterprise. Last year’s event saw one of the first demonstrations of Google’s Android mobile phone OS, as well as the public launch of App Engine. Google also handed out T-shirts cleverly meant to spell out “Google IO” in binary, except they actually said Google KO.

Tickets are usually $400 each; but we are giving ten free tickets away to readers who give us the best answer to this question:

Does Google have a real-time strategy and if so, how is it going to compete against Twitter and Facebook in the real-time wars given the recent death of RSS?

Please submit your answer in comments and TCIT editor Steve Gillmor will pick out the ten best answers (be sure to use your real Email address).

  • http://www.petercowan.com peter cowan


    1. google just added uploading videos directly from android to youtube. this should soon be available to other phones via google mobile (can live streaming be far behind?) they can index the audio content of the video and have access to a huge amount of real-time data that way.

    2. jaiku engine can be deployed to app engine in 5 minutes. they are currently working on supporting the open microblogging spec and adding xmpp as soon as app engine supports it. (http://news.ycombinator.com/item?id=592145) PubSubHub looks interesting and may tie into this as well.

    3. twitter is still simultaneously being taken over by spam and focusing on becoming a broadcast platform for famous people. other services are going to become more appealing as twitter begins to jump the shark. it would probably be trivial to add “tell the world/you friends what you are doing” at many points across their service spectrum. no reason they couldn’t be optionally piped out to twitter..

    4. if google added a “tell the world what’s on your mind” button to their google search front page, and the results were aggregated at, say “current.google.com”, but integrated into google search results similarly to youtube, would that not be a huge incentive to post updates there?

    6. RSS is not dead it is ubiquitous.

    those were just off the top of my head, i’d love to go to google i/o

    • Special K

      This response shows why your contest give away is a bad idea. Some boneheads yammering on about how they think they understand tech while also kissing the TC ass, boring. I’d rather read a schonfeld post. All you free ride losers should just fork over the cash, or at worst, just sneak in.

  • http://www.facebook.com/people/Neal_Ferrazzani/518505158 Neal Ferrazzani

    Sure they have a strategy. ‘Be a mammoth money-making machine that could easily just purchase the winner of the “real-time wars.”‘

  • Abhsihek

    Does Google have a real-time strategy and if so, how is it going to compete against Twitter and Facebook in the real-time wars given the recent

    Few pointers to think about:

    (1) Google could use it’s massive advertising customer relationships to seek advertising contracts from Twitter/Facebook.

    (2) Apart from twitter and facebook, blogsphere is an open world. Google could invest in developing a search engine for the other part of real-time web

    (3) Google could deliver an analytics and advertising tool to be put above the Twitter/ Facebook real time data. Real time data would require massive parallel computers for search and it’s use also would be limited to only certain types of searches.

  • Moi

    Money doesn’t bring happiness but it can buy everything else

  • Rachel Bennett

    First of all, I wouldn’t be able to go to the event.

    Just wanted to point out that real time search results are not always the most relevant ones. For example, searching for a celebrity’s name in hopes of finding a biography is instead going to return a horde of articles of that celebrity’s latest breakup.

    My suggestion? Allow for either – integration in this case could be VERY sticky and probably not for the best.

    • Folk

      This is the “I will not be able to attend” thread :D.

      I’d like to second Rachel’s point. Realtime is only so good today because of the sparse information that is covered. I don’t believe it is in Google’s interest to overwhelm the realtime information productions…

      Information and irrelevant stuff should remain separated!!!

  • Free Beachler

    Google’s real-time strategy should be based around making real-time content (i.e. tweets, images, posts from Twitter, FB, etc.) searchable. There is a gold-mine (of data) for the system(s) which can understand the context of posted real-time content/data and return highly relevant search results. This should be Google’s strategy. It’s their core competency and a void that needs filling.

  • Mike DiGiovanni (Mike DG)

    Google absolutely has a strategy. They are providing the resources and avenue to develop a world changing real time system. Google App Engine and the Android platform provide a zero cost opportunity for anyone to step up to the plate and provide better integration of thee mobile world with realtime updates.

    Twitter is not being used as it was originally intended. It’s full of advertisement’s, spam, conversations. Most user’s wouldn’t be content receiving all this information in a single place as text messages on their cell phone, they shouldn’t be content lumping everything together on twitter. It’s great for it’s original use(What are you doing?) but inefficient for what’s going on now. Facebook has similar issues but on a much smaller scale.

    Giving the world the resources to make something better is the best weapon they could possibly have against Twitter or Facebook.

  • Abhishek

    First of all- Real time search is really important.

    Think about this question for a second – how many people have homepage or webpage these days…not much except for some PhD students to market themselves.
    The real time part of web is increasing at a very fast rate and it’s going through a major push…..

    The question is: How can someone create value out of real time search ? No one would disagree that there is some fossil value there.


  • http://fudge.org Jay Cuthrell

    Google’s ability to roll out features pervasive to the platform and their numerous web properties will give it an immediate placement and awareness advantage.

    Imagine logging into Google.com or simply browsing to Google.com or an of an array of “powered by” sites that use Google.com search functions and being greeted with the following option:


    Then compound this new search timeline option with a single sign on that can maintain a history of all your real time queries, mapping to your FOAF, mapping to a new popular metric, and distilling this down as an option Google Alert or new pre-labled entry in your Gmail inbox for later review.

    Given the chance to unleash the realtime potential, Google will move into a new realm of applying their by the minute, by the hour, by the day approach to spiders/indexes/sitemap.xml.gz/pings strategy to encompass stream parsing in real time delivered as needed to those wishing to pulse the past but the near present.

    • http://fudge.org Jay Cuthrell

      “those wishing to pulse not only the past but the near present.”

    • http://fudge.org Jay Cuthrell


      Google strategy for realtime will be much like the appearance of their traditional search product for Web appearing in Gmail.

      In this example, everyone on the outside assumed or could go so far as to -know- Google could do it. The key was when not if Google would do it.

      The path of prior M&A would indicate that Google can learn a lot and/or destroy the device under test to the outside view. Internally, the size and depth of where engineering talent can be reshaped and/or refocused at near (sheer) will speeds is a likely consideration to place in the plausible column.

      In essence, realtime is the other endpoint of the curve that places the ever trailing desire to curate, index, and make ready for search of the world’s data. In this rapidly splitting edge case (moving rapidly to core) where each contributor is a new member to an exploding node set collection far in excess of anything resembling the “blog” explosion, we see a challenge that must excite and breath life into Google engineering talent.

      So, I expect finding a passionate team within Google to tackle the realtime “problem” (opportunity) is not a long shot.

      Risks: the sailors that want to ride up the river are the best and are lost, turn on their fleet, or join another navy (wild speculation on who would gain from control over the realtime)

      Rewards: those sailors chart the course for the armada to find comfortable berth and the blueprint for building a new nimble class of vessel to pilot and carry the mercantile desires up those realtime streams

  • http://richardkmiller.com/ Richard K Miller

    Google already has the following real-time streams of data that would be interesting to business:

    1. Which search results are clicked in a given SERP.
    2. Which Adwords ads are clicked.

    It’s arguable that businesses don’t care about individual Twitterers but for the aggregate consumer patterns. Google could provide enormous consumer data to business. For example, what business wouldn’t pay for this kind of data in their industry:

    * In the last 3 minutes, 115 people searched for “bicycles”
    * 50 clicked on trekbikes.com
    * 20 clicked on schwinn.com

    Google could allow individuals to publish any/all actions taken on Google properties, such as reading an article on Google Reader, watching a video on YouTube, or performing a search. With the user’s permission, and no extra work from the user, Google could produce a feed like this:

    * John read “Study: One in Five U.S. Homes Are Cellphone Only” on TechCrunch.com and starred it.
    * John searched for “cell phones” and visited http://www.att.com.
    * John watched “Love Story Meets Viva La Vida” on YouTube.
    * John wrote 5 emails in Gmail.com.
    * John search for “the economy” in Google News and visited an article on CNN.com.

  • Ash

    Yes. Google in all likelihood is going to buy Twitter as part of their real-time search strategy. Twitter understands the value/potential of all this, so they won’t settle for anything less than outright acquisition at a lucrative valuation. For Google, it will be part of their universal search paradigm. Google now coupled with Twitter will be a potent player against Facebook. Unless Facebook starts having public profiles, Google+Twitter will emerge to be clear winners.

  • Jeff

    This is slightly off-topic, but why has TechCrunch recently begun placing obnoxious flashing advertisement boxes in their RSS feed? I don’t mind advertisements if necessary, or even a teaser and cut-off, but I these ads are truly awful, more on a level I would expect for a trashy website, not of the class I thought I could expect from techcrunch.

  • http://professionallocator.ning.com/profile/mylocator DeveloperLocator.com

    no they have a realtime social media strategy. they dont need one.
    if they wanted to they could have bought a major realtime social engine. they dont want to be too dominate. imagine if they owned fb how many people would be up in arms. right now they are winning the digital media wars because of revenue. they are not interested in social real time – social network anything that dont make any money and raises more antitrust issues. with 70% search market time and monetization is on their side for at least 3-5 years. the strategy is to ride the one trick pony all the way to the bank.

    StrategyLocator.com – prepare yourself

  • Gloria Reiss

    Google could just purchase Twitter or Facebook if it saw a great revenue stream.

    But the bigger question is why would Goggle want these platforms unless the revenue stream increased theirs.

    They have many other aps and platforms they are pursuing.

  • http://mycollegestat.com cnaut


  • http://fonearena.com Varun

    Google news and blog search are already real time

    It can bring this feature to the main search pages

    Also google lets you search real time using advanced search options.

    In a quest for whats hot and happening ! we are becoming victims of spammers and meme sites.

    Hope google can clear the cesspool and give me only whats important

  • http://www.facebook.com/people/Matthew_Strickland/51100299 Matthew Strickland

    Google’s mission is to organize the world’s information and fortunately for us this does not exclude the real time web. In the past we have seen Google leverage their advertising partnerships to advance this mission and I do not see any reason we cannot apply the same logic to what’s ahead.

    With the implementation of Profiles, enhanced News, and Connect options, Google is slowly adding ways for people to contribute to the Real Time Web without most people noticing. All Google has to do is to take these entities and have a tighter fitting offering that brings Gmail/GTalk, Profiles, Reader, News, Search together in one place. Then we will be able to make friends, chat, share our latest offerings, and have content sent directly our way because of the massive leverage Google will have because of their audience. This I would call the Meta Network.

    Just some thoughts I had, thanks for the consideration.

    • Steve Gillmor

      Matthew you won one of the free tickets. COntact me at steve@techcrunch.com for the code

  • Nathan Smith

    It is my humble opinion that when it comes to useful data to mine, comparing Twitter to Google Search is like comparing an ice cube to Hoth. That being said, and requisite dorky reference aside, I think that Google will try to get in on the real-time pie through an acquisition. I think Google will try to pick up FriendFeed or Twitter, and I think they will be after the users, not the data. I think they would like to import the people developing against the Twitter API, for example, into the Google ecosystem, and make it very easy for them to integrate other Google services into applications which previously only leveraged Twitter. I also think they would like to force users of whatever service they acquire to access said service with a Google login (probably in many cases newly created), as they have done recently with the Doubleclick tools. The overarching goal, of course, is to get more and more people using more and more Google products, with the hope of continuing to create novel advertising products.

    • Ryan

      +1 for the Star Wars reference. My 4 year old would be proud! :)

  • Philip

    Google has been real time since the day 1. But their way of doing it is much less visible compared to say Twitter or Facebook that actually manifest it in all the ways possible (that’s their business after all).
    Google instead is focused on collecting all the info and storing it under the pillow for further consideration (things people search for, youtube videos they watch, articles they read etc). It is highly real time just for the chosen few (or rather the algorithms) that are exposed to that information afterwards.

  • B. Sloan

    GPS-aware googleearth on handsets, of course. They must already have an android port of the app. I do not see any reason why it could not scale to iPhones as well.

    They could do worse than adding geo-located ‘tweet bubbles’ and chat into googleearth.

  • chris thebliss

    They’ll probably have a world-moving, mindblowing, extremolicious monsterquery which will tell them exactly what to do next at any given point in space-time.

    If not:
    I’m not sure I’ll still want to attend…

  • http://seelemonsonline.wordpress.com Clemens

    I always thought Google had this idea much earlier than twitter or facebook but couldn’t find a way around the whole “Big Brother” aspect. Users actively posting information in this status-sphere removes much of the controversy over the legality of aggregating their “personal data.” For example, posting full profile information to the public or other friends in this connection would violate the privacy of the user from a different level. I think people are more protective of what they search and what they do when that extra interface step is removed. If anyone uses Google chrome, you could already see your full history saved within the web browser.

    I think it’s the momentum and surging popularity with the mainstream media that makes Twitter a great candidate. Google is probably just maintaining their bid and waiting for the users to accumulate until a plateau is reached with their statistics. Even if they don’t buy out the company, they can still leverage the searchable content with the specific account (i.e. login through an API) to more accurately fine-tune search engine results to the specific user.

  • http://www.breckyunits.com Breck Yunits

    Real time searches constitute a single or perhaps double digit percentage of searches. So Google obviously cares a lot about RTS.

    To bolster it’s RTS and compete against Twitter and Facebook, Google could:

    a) buy one of them
    b) index and make their content searchable without buying them (maybe pay a licensing fee to do that)
    c) buy a smaller, similar service (b.c. pragmatically speaking a service with 1/10 of Twitter’s volume could provide enough content to satisfy 99% of RTS)
    d) create it’s own service. gchat currently has status messages which it could index.
    e) publish and make searchable real time search queries, which might be similar to tweets (unlikely due to privacy challenge inherit witch searches—see AOL log fiasco)

    my guess is that they will index FB and/or Twitter statuses in the interim until they build or acquire a significantly popular status message service.

  • http://sethop.com Seth Wagoner

    In terms of raw numbers, Twitter’s growth was approximately equal to Blogger’s recently, and at the moment, they’re both pretty flat. Twitter is getting pretty spammy, and it’s not entirely clear how they intend to deal with that. Since the J has stopped curving, they might suddently decide that offer from Google was pretty good after all, which would be at least one way Google might end up “competing” with them ;-)

    Apart from that, through the encouragement of open standards, interop, and “letting a million Jaiku’s bloom” Google are in a position to take ample advantage of whatever Facebook and Twitter end up doing, because they have:

    Geek power

    Yup, that’s right, *money* – the stuff even banks are having to beg for these days. Google’s got a heap of it. It’s worth remembering that neither Twitter nor Facebook has turned a profit yet – the “stream” might be a fantastic timesuck but it’s far from clear that it’s a hugely monetizable timesuck.

    Google is probably perfectly happy that so much of the startup world is focused on these cool & hip companies that don’t make any money, while they reap the benefits of their ever increasing search dominance, the largest number of advertisers ever accumulated by any company in the history of the world, and a big fat cash cow called “Office” they are slowly tearing strips off and turning into bacon. Mmmmm, Bacon.

    [nb: I didn’t exactly fact check any of this, but I’d quite like to go to Google I/O – so much so that I’m willing to fly all the way from New Zealand to get there. Howza about a ticket, pretty please?]

  • Mike Marshall

    With their in-house experience Google could replicate Twitter from scratch in short order if they wanted to. So I’m confident they can bring something to the space in a short amount of time, or sooner if they are already working on it.

    From the real-time perspective, they also have the know-how. Google maps was one of the first widely used AJAX-heavy applicatons, so they definitely have the knowledge in that space.

    They have also been one of the most developer friendly providers, with their APIs being used widely on a range of sites.

    Where I think they will lag behind is in aggregation. I still think there is spotty integration of Google’s own offerings (gmail, docs, calendar, etc) so I think they may have trouble differentiating themselves from the FriendFeeds of the world. If they can’t do that, then they relegate themselves to being just one of a hundred content providers, and I don’t think all the money in the world could catapult them in front of Facebook and Twitter.

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