Case badges are getting out of control. Every manufacture simply must have a shiny sticker on the front of a tower; laptops are worse. Thankfully, Intel is launching a new campaign to not only update its badges, but also educated consumers on what said badges mean.
Expect to see less processor brands as Intel moves into the Core age headed by the Core i7 CPU. Hopefully this rebranding and simplifaction will take some of the confusion out buying a computer and back to the simple days of just the Pentium, Celeron, and K.I.S.S.