Brad Pitt is a huge star in Japan and has been getting millions and millions of dollars as a calling card for Softbank, one of Asia’s biggest telecommunications conglomerates, for years now.
But his latest TV commercial that is currently airing in Japan (and here only) actually did catch even my attention. In it, Burapi (as he is called over here) takes pictures of naked – OK, half-naked – girls – to test the quality of the camera in his Softbank handset.
To summarize: An American actor stars in a TV spot that’s supposed to reflect the atmosphere of French comedies of the 1960s to sell cellphones to Japanese people. Interesting. The commercial is made by Wes Anderson, director of The Royal Tanenbaums.