Those Jerry Seinfeld Microsoft advertisements started today. CrunchGear’s Doug Aamoth recorded the first ad during the Giants/Redskins game and put it up on the site. This is reportedly a $300 million ad spend. Seinfeld gets $10 million.
It’s a cute and cuddly situation comedy about shoes. Has a couple of moments. No mention of Microsoft or Windows other than “are they ever going to come out with something that will make our computers moist and chewy like cake so we can just eat them while working?” A butt wiggle by Gates followed. Overall, I give this a 0/10.
These ads can’t be all tech or they’ll lose the audience. But I can’t imagine this will sell software, either.
Update: Microsoft email to all employees about the ads is here.