Video: How Adidas makes the Europass Euroball (for the Euros!)

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Want to see how Adidas makes the Europass, the new hi-tech ball to be used in this summer’s European Championship? Yes? OK!

Call me [bad name], but do you see this type of innovation applied to baseballs and (American) footballs? Seems to me a baseball is a baseball is a baseball, while Adidas keeps pumping out Futureshock designs.

This Saturday, kids. I’ll be watching on ESPN2HD when available.

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