Friends Reunited relaunches, threatens several startups

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Don't worry, these things will never get smart

The venerable FriendsReunited, one of the the oldest social networks in the UK, has relaunched as a free social network containing features which will have a direct impact on several niche social startups, specifically Miomi and Rememble, which are both pushing the “digital lifestyle aggregation” as a feature.

Rememble is a bootstrapped startup but Miomi is a larger venture backed by Brightstation Ventures and created by three German developers and headed up by CEO Jonny Crowe. Both were launched last year.

Both sites feature timelines where you drop in life events, as well as share content like photos – exactly the same feature at Friends Reunited has added (see video, after the jump, which I have manually encoded so it will auto-play, apologies – FR don’t have a properly embedable version the video is annoying!).

Friends Reunited was sold to TV broadcaster ITV in 2005 for £120m.

  • David
  • David

    What I meant to add was replace friendster with friends reunited in the video above.

  • John Handelaar


    Autoplaying fuckoff-sized video advert for FR which DOESN’T HAVE A STOP BUTTON?

    Cut that shit out.

  • Oscar

    LOL the video ad is a rip-off from Common craft work XD

  • Nick Wright

    And not forgetting
    Better designed, better organised and better run…

  • Mike Butcher

    Nick Wright – Exiva could use a much better UI and much more info about the benefits it offers over a tonne of competitors. It’ll struggle otherwise. There’s no incentive to register at the moment.

  • LEON

    It’s to be expected that they would ‘copy’ features from other social networks.

    The web is full of good ideas and people with the same ideas. It’s all about the execution.

  • Asif Ifteakhar Ridoy

    Dentist Tarzana, Encino,Woodland Hills, Irvine,Implant,Braces

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