PMA 2008: New "Flagship" Pro DSLR from Sony

Already a manufacturer of CMOS imaging sensors for professional digital SLRs, Sony announced this morning at PMA 2008 in Las Vesgas that it too would introduce a pro digital SLR this year. The new digital SLR — which is simply being called "Flagship" at this point — will use a new 24.6-megapixel full-frame "Exmor" CMOS sensor and employ Sony’s in-camera Super SteadyShot image stabilizer, Sony said at a press conference at PMA.

Curiously, the resolution of the CMOS sensor in the new "Flagship" Sony camera is a notch lower than a new 24.8-megapixel full-frame sensor Sony announced it was developing yesterday. If it is released as planned, Sony’s new camera would have bragging rights for most megapixels in a current professional full-frame DSLR, trumping the 12.4MP Nikon D3 — which features a Sony-built CMOS sensor — and the 21.1MP Canon 1Ds Mark III and 12.8MP Canon 5D, both of which use Canon-made CMOS sensors.

Sony will be displaying a prototype of the new digital SLR at its booth at PMA.

Dan Havlik is Technology Editor at PDN Magazine and Editor of For more professional photography news, visit