Does Microsoft want to create the next Flickr? Their job advertising certainly suggests it does:
Come make Windows Live the best place to share your digital memories! Heard of Flickr? YouTube? How about. Mac? This role will work across the new Windows Live division with teams like Spaces, SkyDrive, Messenger and Hotmail to construct a winning strategy for Microsoft in photo and video sharing. This role involves leading the team to design the strategy then build and implement a winning solution that will be loved by millions of customers. This feature team is building a next-generation photo and video sharing service that will compete with flickr, smugmug and other photo web solutions today. This is a “v1” opportunity.
Rest of the job advert here.