Interwoven Acquires Optimost For $52 Million

optimost.jpgCMS provider Interwowen has acquired New York City based Optimost for $52 million in an all cash deal.

Optimost provides web optimization services for clients including, Auto Trader, Delta Air Lines, FAO Schwarz, Lenovo, and MGM Mirage.

Interwoven said that Optimost’s software-as-a-service model will strengthen Interwoven’s offerings by adding real-time multivariable testing and Website optimization to its portfolio.

The acquisition is expected to be completed in the 4th quarter.