Virtual Reality

Alaska Airlines is trying to make VR part of its first-class experience

When it comes to public areas where you are most free to surrender self-awareness and self-consciousness, lounging on a multi-hour airline flight is probably prime territory. Coincidentally, it’

Swiping right on virtual relationships

Sextech entrepreneur and advocate Bryony Cole is planning for a future when entire relationships exist in virtual reality.

Walmart is putting 17,000 Oculus Go headsets in its stores to help train employees in VR

Workplace training has long been considered one of the key early areas where virtual reality can make a dent in the enterprise. Walmart already made some noise when it announced it would be bringing V

Mozilla’s Firefox Reality web browser is now available

Mozilla’s vision of a VR-first web browser is ready for consumers to download and judge. Firefox Reality is a browser built entirely for virtual reality. While you may have read about desktop Fi

Announcing the agenda for TC Sessions: AR/VR in LA on October 18

TechCrunch is heading to UCLA on October 18 and we’ve assembled some of the AR/VR industry’s most prescient founders, investors and executives to chat about the startups and trends driving

Fast-growing game engine startup Unity loses its CFO

Unity Technologies, the highly valued startup behind one of the most popular game development tools, lost its CFO Mike Foley last week, Business Insider (paywalled) reported. A company spokesperson co

VNTANA CEO Ashley Crowder will talk holograms at TechCrunch Sessions: AR/VR

VNTANA CEO Ashley Crowder calls the company’s technology, “the world’s first scalable, affordable and interactive hologram.” The startup’s tech has certainly wowed crowds in recent years. In

FirstMark Capital’s Catherine Ulrich is joining us at TechCrunch Sessions: AR/VR

One of the underlying trends of VR/AR investment in 2018 is that money has become harder to come by for startups which may have had no trouble pulling together a round in 2016. Who better to chat with

Survios co-founders Nathan Burba and James Iliff are joining us at TechCrunch Sessions: AR/VR

There’s nothing inherently social about VR. In fact, putting on a headset and entering your own world can be a fairly isolating experience. But Survios’ latest offering is looking to turn that tru

HTC announces a wireless adapter for the Vive headset

HTC continues to bet big on VR, today announcing the launch of pre-orders for the Vive Wireless Adapter. The adapter allows Vive and Vive Pro owners to cut the cord, so to speak, and allow users to te

The Reality Ecosystem: What AR/VR/XR needs to go big

AR/VR/XR are going to be big, but not everyone will win. Today’s market is a collection of related point solutions to specific problems, but not a fully functioning ecosystem. Not yet.

Top execs from 6D.AI are joining us at TechCrunch Sessions AR/VR

While the potential for entertainment in virtual and augmented reality has grabbed the most headlines, these new platforms promise radical transformations across industries and the very way that peopl

StarVR’s One headset flaunts eye-tracking and a double-wide field of view

While the field of VR headsets used to be more or less limited to Oculus and Vive, numerous competitors have sprung up as the technology has matured — and some are out to beat the market leaders at

Inside Nickelodeon’s Teenage Mutant Ninja Turtles VR Interview Experience

Last month at San Diego Comic-Con, I fulfilled my childhood (and let’s be honest, current) dream of stepping inside a NickToon. In Nickelodeon Entertainment Lab’s Rise of the Teenage Mutant Ninja

Magic Leap One AR headset for devs costs more than 2x the iPhone X

It’s been a long and trip-filled wait but mixed reality headgear maker Magic Leap will finally, finally be shipping its first piece of hardware this summer. We were still waiting on the price-ta

Baobab Studios CEO Maureen Fan to speak at TechCrunch AR/VR Sessions

The world of VR may have already sort of figured out the basics of how VR gaming will work, but when it comes to studios building the next generation of narrative “movie” content, there ar

Pico nabs $24.7M to create VR hardware that challenges Facebook, Google

While there aren’t many VR hardware startups raising cash out there these days, there are far fewer that are securing investments to actually build the VR headsets themselves. Even as establishe

Can Electronauts help make VR more social?

Virtual reality is an isolating experience. You power it up, strap the headset on and just sort of drift off into your own world. But maybe that doesn’t have to be the case. Maybe there’s a way to

Google snags Sony’s ‘Magic Lab’ VR guru

Google has hired Richard Marks, Sony’s Magic Lab head who was behind much of the company’s VR efforts, to a position in its Advanced Technology and Projects group, VentureBeat reports. Goo

Google gives Chrome the virtual reality treatment

Google is injecting a little Chrome into its VR platform, bringing the web browser to Daydream headsets, the company announced today. It’s been a long time coming considering the depths of Goog
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