Google Cardboard

Bright spots in the VR market

Virtual reality is in a public relations slump. Two years ago the public’s expectations for virtual reality’s potential was at its peak. Many believed that VR would transform the way we connect, i

Gearing up to step into virtual reality

For the past two years, we’ve been closely following the advances of new VR experiences. Much of this gear is still in development, but if you’re eager to dive in and get a sense of what’s avail

HoloKit is like Google Cardboard for augmented reality

The revelation behind Google Cardboard was that if you put your phone close enough to your eyes, it's basically a VR headset — but it's not quite that simple for mixed reality setups like Microsoft'

Google has shipped 10M Cardboard VR viewers, 160M Cardboard app downloads

Google is putting a lot of its virtual reality focus right now on its Daydream VR framework, but today Amit Singh, the company’s VP of VR, also gave an update on its earlier (and still active)

The reality of VR/AR trial

If you haven’t heard about VR/AR by now, your desert island must not have Wi-Fi. But there are millions of folks who know about VR/AR who haven’t seen it yet. User trial is on the critical path fo

RiftCat lets you play high-end 3D games on cheap VR headsets

VR systems like the HTC Vive and the Oculus Rift are really cool but also really expensive. That’s why RiftCat created a new app, VRidge, that lets you play rich PC-based VR content on small dev

Watching Macy’s Thanksgiving Day Parade in Daydream VR is actually fun

Live streaming 360-degree video is rarely the right way to go if you’re thinking about doing a live broadcast for an event — but Verizon’s (disclaimer: Verizon owns TechCrunch via AO

Google’s new iOS app Cardboard Camera lets you snap VR photos to share with friends

Google today launched a new application for iOS users called “Cardboard Camera,” which allows you to create 3D, 360-degree photos using your mobile device’s camera. The app was previ

Camorama records 360-degree 4K video for your VR pleasure

While the Camorama promo video is a bit, shall we say, racy I think the product is pretty solid. It’s basically a 4K action cam that doubles as a 360-degree camera. This means you can record 360

Virtual reality will not replay the 3D debacle

In the mid-2000s, everyone was talking about 3D, the “next big thing” in video. It required people to buy expensive new gadgets and wear goofy eyewear, but we were told consumers would flock to th

Google hires former Samsung VR exec to work on Daydream

Google is forming a rather hefty team within the company to tackle smartphone-based virtual reality. The latest addition to the team is Matt Apfel, a former VP of content strategy for Samsung’

Rhapsody brings music to your face with VR experience

Music blasting into your ear-holes not immersive enough for you? Rhapsody's new VR app brings you as close to the music as you can get without getting sprayed with spit, sweat and god knows what else

Google Cardboard platform picks up steam with 50M app downloads to date

The amount of Google Cardboard app downloads has doubled in just the past four months. Today, onstage at I/O, Google’s head of VR, Clay Bavor, announced that the company had seen downloads on t

Android N gets a low-latency VR mode

We don't know if Google will launch its own virtual reality headset at its I/O developer conference this year, but Android N, the next version of the company's mobile operating system, will feature a

YouTube for iOS gets full Google Cardboard support

As the tech world waits to see what VR stuff Google shows off at its I/O conference later this week, today, the company snuck in an update to YouTube for iOS that allows you to view any video in VR mo

Google is reportedly announcing a standalone Android VR headset next week

Google is moving beyond Cardboard. The company will reportedly be announcing a standalone Android VR headset at next week’s Google I/O event. Entrepreneur and former tech journalist Peter Roj

Teach-U: VR uses virtual reality to let anyone learn piano or drums

NYU Shanghai students Sean Kelly and Sam Shi wanted to use VR to help increase access to information. Over the weekend at the TechCrunch Disrupt Hackathon in New York, the duo initially looked at help

The NYT is giving out 300,000 more Google Cardboard viewers

The New York Times is giving out free Google Cardboard VR devices. Yes, again! The company had previously distributed a million some devices to print subscribers as part of the kickoff celebration aro

Virtual reality is about to go mainstream, but a lack of content threatens to hold it back

Technology is surrounding us; its surface is becoming more complex, pliable and familiar to the eye. Virtual reality is no longer creeping into the mainstream: It’s leaping. Though the industry is g

Why the Oculus Rift won’t go the way of Google Glass

On a recent episode of our podcast we spoke about the VR industry with Matt Hartman, director of seed investments at Betaworks. When evaluating VR companies, Hartman looks for whether the company is d
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