whatsapp business

WhatsApp users in India can now pay businesses with credit card, other UPI apps

WhatsApp is rolling out a new feature in India that will allow users in its largest market to pay businesses using a variety of payment options from within the instant messaging app. The Meta-owned ap

WhatsApp is introducing Flows for a richer in-app shopping experience

WhatsApp is bolstering its shopping experience for both merchants and users through a new feature called Flows, which will let users complete tasks such as picking a seat on a flight or booking an app

No plans for ads on WhatsApp, Meta says

Meta on Friday disputed a media report that claimed the social giant was exploring bringing ads to the popular messaging app WhatsApp. Financial Times earlier reported that some teams at Meta had eval

WhatsApp Business crosses 200M MAUs, introduces personalized messages feature

Meta announced today that WhatsApp Business, its app designed specifically for small businesses, has crossed the mark of 200 million monthly active users — up from 50 million in 2020. As the company

WhatsApp broadens in-app business directory and search features

WhatsApp is introducing new Yellow Pages-like features to help users find businesses from within the instant messaging app, part of the Meta-owned platform’s growing attempts to make deeper inroads

WhatsApp rolls out ‘Collections’ to make it easier to shop

WhatsApp is launching a new feature called “Collections” to make it easier for users to shop for items using categories. The Facebook-owned platform is rolling out catalog collections to s

Facebook doubles down on business tools with WhatsApp API updates, Login Connect for Messenger and more

WhatsApp now has more than 2 billion users globally, and by comparison its efforts to cultivate more business usage have been quite modest: just over 175 million people message with WhatsApp Business

Y Combinator-backed Vahan is helping low-skilled workers in India find jobs on WhatsApp

The emergence of online hyperlocal services and e-commerce firms in India has led to the creation of about 200,000 jobs for blue-collar workers who deliver items to customers, according to industry es

Zendesk acquires Smooch, doubles down on support via messaging apps like WhatsApp

One of the bigger developments in customer services has been the impact of social media — both as a place to vent frustration or praise (mostly frustration) and — especially over messaging

WhatsApp Business app adds customer service features to its desktop and web apps

A year ago, Facebook-owned WhatsApp officially introduced its standalone app aimed at small business customers. Today, the WhatsApp Business app has grown to reach 5 million business customers, the co

Wish, Netflix, Uber and ~100 others testing WhatsApp’s new Business API

Earlier this month, WhatsApp announced the launch of its first revenue-generating enterprise product, the WhatsApp Business API. The API allows businesses to respond to messages from WhatsApp users fo

WhatsApp officially launches its app for businesses in select markets

WhatsApp today officially launched its new WhatsApp Business app in select markets, including Indonesia, Italy, Mexico, the U.K. and the U.S., ahead of its planned worldwide rollout. The addition of