The holy grail of online marketing is a viral video campaign. And for good reason. Corporate 'design by committee' marketing departments aren't known for their Olympic-style archery skills for hitting
In a recent publicity venture for <a href="http://www.imdb.com/title/tt1706593/" target="_blank">their new movie "Chronicle"</a>, 20th Century Fox enlisted the help of viral marketing agency <a href="
<img src="http://www.crunchgear.com/wp-content/uploads/2010/04/docomo_darth_2-620x465.jpg" /> <a href="http://www.crunchgear.com/tag/docomo/">NTT DoComo</a>, Japan's largest cell phone carrier (55 mi
Sprint recently launched a clever promotion campaign for their Instinct, calling for users to somehow place the cell phone in home videos and then post them on YouTube (official tagline: “Sell o
This, dear readers, is why I would actually pay for a CD. Whether or not you’re a fan of Nine Inch Nails is not in question, but whether or not you’re a fan of CDs is. Apparently, the new CD is sh