video ads

  • comScore Says AOL (Including Just-Acquired Adap.tv) Is The Biggest Video Ad Property In The US

    comScore Says AOL (Including Just-Acquired Adap.tv) Is The Biggest Video Ad Property In The US

    We’re number one! We’re number one! And by “we,” I’m referring to AOL, which owns TechCrunch. comScore is releasing its Video Metrix report for September, and while AOL only ranked third among video content properties in the US (behind Google and Facebook), it took the top spot for (the first time) in number of video ads viewed. comScore reports that AOL saw… Read More

  • Personalized Video Ad Company SundaySky Raises $20M Round Led By Comcast Ventures

    Personalized Video Ad Company SundaySky Raises $20M Round Led By Comcast Ventures

    SundaySky, a company promising to deliver video ads that are customized and updated for each viewer, has raised $20 million in Series C funding. The round was led by Comcast Ventures, with participation from new investors Liberty Global Ventures and Vintage Investment Partners, as well as existing backers Carmel Ventures, Globespan Capital Partners, and Norwest Venture Partners. Comcast… Read More

  • comScore: 1 In 5 Videos Viewed Online Last Month Was An Ad

    comScore: 1 In 5 Videos Viewed Online Last Month Was An Ad

    According to online analytics company comScore, Americans watched 37 billion online videos on sites like YouTube, Yahoo and Facebook in April. In total, 181 million U.S. Internet users watched an average of 1,307 minutes of online videos last month. Those numbers are virtually unchanged from last month, but one area that has seen pretty spectacular growth over the last few month is online… Read More