• Bloosky Is Out, Original Founders Win Back Tracking202

    Less than a year ago, affiliate ad network Bloosky acquired Tracking202. At the time, co-founders Wes Mahler and Steven Truong lauded the takeover as a “deal [that] made a lot of sense.” Tracking202, a marketing analytics company for affiliate advertisers, was struggling to rapidly scale up with its limited resources and needed a partner like Bloosky. That was in November 2009. Read More

  • Bloosky Acquires Tracking202

    Most TechCrunch readers have never heard of Tracking202. But affiliate advertisers love the service, which manages advertising campaigns on Facebook, MySpace and other platforms. In fact, Tracking202 was at the center of the Facebook click-fraud issue that we reported on earlier this year. Tracking202 users saw a certain number of clicks on ads via the Tracking202 interface, and far more on… Read More