Toys to Life

Lightseekers aims to evolve toys-to-life with rich stories and many ways to play

Skylanders, Amiibo, Disney Infinity — the toys-to-life category got big, fast, but most of the action in the space following Skylanders tended to be mostly derivative, without really pushing the

Nintendo Wants You To Subscribe To Its New Amiibo NFC Toys

If you’re looking to get your hands on Nintendo’s new Amiibo figurines, which contain an embedded NFC chip and can be used to build characters in compatible Wii U games, Loot Crate has an

Nintendo’s Extended Amiibo Video Is Weird And Long But Good

Nintendo has a new online ad for its Amiibo ‘toys-to-life’ mobile figures, and the spot depicts the lengthy journey of one young player looking to upgrade his collectible character in orde

Nintendo To Launch Super Smash Bros. For Wii U And Its Amiibo Interactive Toys Nov. 21

Nintendo’s entry into the ‘toys-to-life’ market is nearly upon us; the company announced today that it would release its first set of 12 NFC-enabled Amiibo will be available from Nov

Skylanders Trap Team Review: Good Storytelling And Simple RPG Mechanics Succeed

The ‘Toys to Life’ category has been a much-needed savior for the gaming and toy industry alike, bolstering sluggish sales for both by anticipating a huge demand for real-life action figur