Total Addressable Market

How founders should approach TAM when venture capital is scarce

We’re definitely in a down market, but for entrepreneurs eager to build and scale, venture capital is always scarce.

TechCrunch+ roundup: TAM takedown, green card layoffs, when to ignore investor advice

In business, if someone offers you free advice, it's probably for their own benefit.

TAM takedown: Investors are looking for market opportunity, not just size

Entrepreneurs should show investors that they truly understand the market opportunity from the bottom up, customer by customer.

What investors really think about the TAM slide in your pitch deck

"If the founder has that deep personal connection and is willing to put what it takes to take it to those next few levels, that's where the TAM starts to look exciting.”

5 essential factors for attracting angel investment

From my point of view as an angel investor and former entrepreneur, here are five essential factors I look for when considering my next investment.

Mind the gap: E-commerce marketers should revise their TAM and SAM estimates

Have you built your total addressable market (TAM) and serviceable addressable market (SAM) estimates for 2021 considering how things evolved in 2020?

Why ‘TAM’ doesn’t matter to me

When you ask a VC what they look for in investments, you're likely to get a response that involves going after a large “total addressable market.” On the surface, the use of TAM as a key investmen