times square

  • Brooklyn Band Ghost Beach Launches Ad Campaign That Encourages Fans To Pick A Side On Piracy

    Brooklyn Band Ghost Beach Launches Ad Campaign That Encourages Fans To Pick A Side On Piracy

    A large billboard in Times Square formerly occupied by American Eagle is currently cycling through the following phrases: Piracy is progress. Piracy is freedom. Piracy is harmless. Piracy is inevitable. Piracy is robbery. Piracy is evil. Piracy is selfish. Or is it a fad? It’s part of an advertising campaign by a Brooklyn-based band called Ghost Beach that is asking all of us to choose… Read More

  • Google Makes A Pre-Holiday Marketing Push For Chromebooks With New Online, Times Square And Best Buy Ad Campaigns

    Google Makes A Pre-Holiday Marketing Push For Chromebooks With New Online, Times Square And Best Buy Ad Campaigns

    We don’t know much about how successful Google’s Chromebooks really are. Outside of talking about their adoption in schools and businesses, Google has never released any detailed sales figures. Most analysts assume they aren’t exactly a run-away hit. That hasn’t stopped Google from pushing forward with this initiative in the past, though, and this holiday season is… Read More

  • The Sims 3 billboards pop up all over the USA

    Considering that, on average, some 40 million people walk through Times Square per year, you’ve got to assume that EA has high hopes for The Sims 3. You don’t spend that kind of money on billboards promoting the game—billboard in Times Square, depending on location, costs in the tens of thousands of dollars per day—without thinking, “Yup, this game will carry us… Read More

  • Ricoh ‘green’ sign debuts in Times Square on Dec 4

    Green, green, green! It’s the marketing word that makes you think you’re doing something to help this planet, and now it’ll be found at the crossroads of the world, Times Square. (Actually, Times Square is a hell hole, but that doesn’t mean it isn’t popular.) Yes, it’s that “green” Ricoh billboard we first talked about during the summer, but… Read More

  • Ricoh plans to erect a "green" billboard in New York's Times Square

    Ricoh Japan is planning to set up a  billboard powered by natural energy in New York City’s Times Square in December. The sign will be equipped with 45 solar cell panels and four wind power turbines, producing a maximum of 98 kilowatt-hours of electricity per day. Ricoh’s American subsidiary says the billboard (47 feetx126 feet) might not be illuminated in case there is not… Read More