social influence

Instagram may be worried about TikTok’s threat to its business, but in the near-term, it’s still far ahead when it comes to the influencer marketing dollars spent on its platform in the U.

Amazon’s Influencer Program, a service that allows social media personalities to earn commissions on the Amazon products they promote, is now accepting sign-ups from YouTube influencers who want

Social customer service company Lithium Technologies will announce on Thursday morning that it has acquired Klout for almost $200 million in cash and private stock, says Fortune.

Well, here's another reason to care about your Klout score (and, y'know, actually create an account on Klout) — the company, which aims to measure social media influence, is announcing a prominent n

Social data provider <a target="_blank" href="http://www.gnip.com">Gnip</a> has expanded its agreement with <a target="_blank" href="http://www.klout.com">Klout</a>, so Gnip customers who already incl

Some consolidation in the area of social influencer sites. PeopleBrowsr, owners of the social influencer analytics site <a target="_blank" href="http://www.kred.com">Kred</a>, is <a target="_blank" hr

Whether you subscribe to the idea of social influence or not, services that mark -- or try to mark -- it are continuing to pick up momentum, and the latest example of that is PeerIndex, the UK-based s