smart tag

  • Japan gets NFC tag-equipped movie posters

    Hitachi, security solutions provider Gemalto, NTT Data and Japan’s No. 3 mobile phone carrier SoftBank joined forces in the development of the so-called smart poster system [JP], which makes it possible to transmit information to cell phone users from movie posters. The system is currently being tested in Chiba (east of Tokyo) and uses Near Field Communication (NFC) as the underlying… Read More