search advertising

The DOJ is reportedly prepping an antitrust suit against Google over its ad business

The Department of Justice is preparing a second major antitrust suit against Google, according to new reporting by Bloomberg. The DOJ could sue Google “as soon as next month,” according to

Demand Curve: Questions you need to answer in your paid search ads

Around 15% of website traffic comes through paid search ads. But to turn passive searchers into active shoppers, your ads should answer their question and entice them to click.

The Justice Department has filed its antitrust lawsuit against Google

After investigating Google for more than a year, the Justice Department has finally issued its antitrust lawsuit against the search giant, alleging that the company is “unlawfully maintaining mo

France slaps Google with $166M antitrust fine for opaque and inconsistent ad rules

France’s competition watchdog has slapped Google with a €150 million (~$166 million) fine after finding the tech giant abused its dominant position in the online search advertising market. In

UK’s competition regulator asks for views on breaking up Google

The U.K.’s competition regulator has raised concerns about the market power of digital ad platform giants Google and Facebook in an interim report published today, opening up a consultation on a ran

Google fined $21.1M for search bias in India

Another antitrust fine for Google. India's competition commission has issued a 1.36BN rupees (~$21.1M) penalty on the search giant for abusing its dominant position in the local search market for onli

How Google’s Search business and humanity’s information is disappearing

Search, Google’s crown jewel, and humanity’s way of finding the world’s information, has big problems. These problems threaten the internet as we know it; if they’re allowed to continue develo

Ad Optimization Startup Boost Media Raises $19M More

<a target="_blank" href="">Boost Media</a> announced <a target="_blank" href="">earlier today</a> that it has

Criteo Buys AdQuantic, A Startup That Applies Quantum Physics To Search Marketing

We have discovered that <a target="_blank" href="">Criteo</a>, the French ad tech company that raised <a target="_blank" href="

Marin Software Raises $30M, Aims (Eventually) For IPO

Marin Software, a company that helps advertisers manage large online ad campaigns, has raised $30 million in a new round of funding. Founded in 2006, Marin initially offered tools to manage search

Are We At An Inflection Point For Mobile Search?

New data from search marketing platform <a href="">Efficient Frontier</a> and Ben Schachter, a stock analyst at the <a href="">Macquarie Group<