Sales and Marketing

Regardless of their location, sales teams need the right talking points — and an infusion of morale and excitement — for a successful start to 2022.

Calixa, the early-stage startup that is building a tool specifically tuned for product-led sales cycles, announced a $12 million Series A today led by Kleiner Perkins with participation from new inves

Swag has a long and patchy history in the world of business. For every hip pair of plaid socks, there are five t-shirts you may never wear, an itchy scarf, a notepad your kids might use, and an ugly m

Demand Sage, a new startup from the founders of recently acquired mobile analytics company Localytics, announced this morning that it has raised $3 million in seed funding led by Eniac Ventures and Un

Editors Note: This article is part of a series that explores the world of growth marketing for founders.

While billions of people are now online, thousands of companies large and small are using every channel they can to reach them. Companies like Slack, Airbnb, Pinterest, Instagram and Dropbox have beco

To achieve market scale along the lines of GoPro and Fitbit, effectively working with big retailers is a necessary part of the process. Despite the growth of online channels, more than 90 percent of t

Elucify, a member of the Y Combinator Winter 2016 class wants to solve an annoying and persistent problem for sales people — making sure they have the most recent customer contact data. To so

It’s a Friday night, and I am on the prowl. I’m with my friend Edgar, and we are looking for evidence of the increasing S&M problem among the denizens of America’s startup capital. We all kn