Rocket Fuel

Intercom hires a CFO as it ramps toward an IPO

Today Intercom announced that it has hired a chief financial officer (CFO) as it ramps toward an IPO. The unicorn also promoted its COO to the CEO role earlier this year. The company’s recent CE

Sizmek will acquire Rocket Fuel for adtech consolidation

After a rocky few years as a public company, Rocket Fuel is going private again. Adtech company Sizmek announced this morning that it’s agreed to acquire Rocket Fuel for $2.60 per share, in a de

Ad-Tech Company Rocket Fuel Nearly Doubles Stock Price In First Day Of Public Trading

Rocket Fuel's first day of public trading seems to have lived up to the company's name. The ad-tech firm <a target="_blank" href="http://venturebeat.com/2013/08/17/big-data-ad-platform-rocket-fuel-

Rocket Fuel’s Audience Accelerator Helps Publishers Deliver More Ad Impressions

<a target="_blank" href="http://www.rocketfuel.com">Rocket Fuel</a>, a startup that optimizes ad campaigns using artificial intelligence, is announcing a new product for publishers (and vertical ad ne

Rocket Fuel Raises $6.6 Million Series C At $160 Million Valuation

<img src="http://tctechcrunch.files.wordpress.com/2010/11/rocketfuel.png"> Display ad optimization startup <a href="http://www.rocketfuelinc.com/">Rocket Fuel</a> raised $6.6 million in a Series C fu

Display Ad Optimizer Rocket Fuel Is Taking Off With 10X Revenue Growth

<img src="http://tctechcrunch.files.wordpress.com/2010/11/rocketfuel.png"> In advertising, if you deliver better results, you will get more advertising dollars thrown your way. That appears to be wh

Yahoo Veterans Launch Rocket Fuel, A "Hybrid" Ad Network

<img src="https://techcrunch.com/wp-content/uploads/2009/08/rocket-fuel-logo.png" width="212" height="80" /> A team of Yahoo veterans who built its behavioral targeting advertising technology are pub