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  • (RED) Partner Apple Has Raised Over $65M For AIDS Relief In Total

    (RED) Partner Apple Has Raised Over $65M For AIDS Relief In Total

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    (RED) announced early today that its partner Apple had helped it raise more than $65 million to finance programs which include prevention, treatment, counseling, HIV testing and care services. The announcement was made by U2 singer Bono at the Clinton Global Initiative meeting. The $65 million means that Apple has raised around $15 million since February 2012 with the (PRODUCT)RED initiative… Read More

  • Social
    (RED): Starbucks To Donate $1 For Every Check-in In Foursquare’s Largest Non-Profit Campaign Yet

    (RED): Starbucks To Donate $1 For Every Check-in In Foursquare’s Largest Non-Profit Campaign Yet

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    It’s nice to check-in to battle to be the mayor of your favorite burger joint, or to get 30 percent off a purchase, but it’s much more satisfying to check-in and feel as if you’ve actually done some good in the world. That’s because the AIDS battling organization (RED) has announced today that it will be partnering with Foursquare to leverage check-ins and social… Read More

  • Gadgets
    RED Sues Arri Over Email Hacking, False Advertising In HD Camera Dust-Up

    RED Sues Arri Over Email Hacking, False Advertising In HD Camera Dust-Up

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    Upstart digital cinema company RED, which has been the bane of many established camera companies for several years now, has filed suit against Arri, a leading camera manufacturer. They allege that Arri employed one Michael Bravin, a former employee of camera kit maker Band Pro, who hacked the email account of his former employee and stole confidential information relating to RED &mdash… Read More

  • Gadgets
    RED’s Scarlet Gets Official: 4K For Under $10K

    RED’s Scarlet Gets Official: 4K For Under $10K

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    For more than three years, upstart camera maker RED has been teasing the Scarlet, a compact camera in the same class as their more powerful, but bulkier, RED One and Epic cameras. We actually saw one at CES this year, but they’ve completely redone the design and capabilities. They were going to publish all this information on their website, but they’re apparently under attack… Read More

  • Gadgets
    RED Founder Teases Laser-Based 4K Projector

    RED Founder Teases Laser-Based 4K Projector

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    In typical RED fashion, the company’s founder Jim Jannard has posted vaguely on the Reduser.net forums regarding an upcoming product. No renders this time, though, just some laudatory quotes from industry people who have seen the device. And what is it? A 4K laser projector, and apparently a very good one. Actual details as scarce, but we know it is not based on TI’s DLP technology… Read More

  • Gadgets

    RED's Fixed-Lens Scarlet Tested On Camera For Kicks

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    While at a 3D HD workshop in Santa Fe, young Tonaci Tran was lucky enough to have RED’s Jim Jannard drop by with a working fixed-lens Scarlet, AKA the Epic Light. Jim handed it over for his inspection, and the result is the video you see here. It looks extremely manageable; people are going to be dying to get their hands on these for hand-held and mobile camera work. Read More

  • Gadgets

    RED's Scarlet Becomes The "Epic Light"

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    If there was anyone out there still convinced that RED’s Scarlet was still some sort of prosumer/enthusiast camera, this should kill that notion. Jim Jannard has said in the Reduser.net forums that for their most humble camera offering, “the features have changed as has the price. I’ll update in the next two weeks.” It’s now the “Epic Light,” which… Read More

  • Gadgets

    The Hobbit To Be Shot on Thirty RED Epic Cameras

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    I like to cover RED stuff here at CrunchGear, because I just like the idea of complacent industries getting kicked the pants by a newcomer. There have been innumerable delays and price hikes, but the RED line of professional digital cameras has impressed some of the big names in cinema from the start — perhaps most famously Peter Jackson, whose “Crossing The Line” short… Read More

  • Gadgets

    A Quick Look At the 21st Century 3D Dual Red 3D Rig

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    Walking among the cars this weekend in Monterey I spotted an odd rig with two Red cameras attached to something that looked like a range hood. It turns out it was a 3D camera set-up from 21st Century 3D and records full HD at various depths and in a package that rides on a dolly. Read More

  • Gadgets

    RED Shows Off First Working Scarlet

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    Independent digital cinema company RED has dropped a bombshell in the usual way, by a random post on the REDuser.net forums. This time it is a working Scarlet, a device teased a year and a half ago and given no timeline. It’s been a favorite target for RED naysayers, but the shot at right shows it in essentially its final form, with 8X fixed zoom in place, touchscreen and inputs all… Read More

  • Gadgets

    RED releases modular storage unit with many interfaces

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    If you’re shooting in 4K (or higher), you chew through a lot of storage. The cheapest way to store stuff is on naked drives bought in bulk, but you can’t always trust the $30 eSATA stations you can get on Brando or whatever. RED is putting out their own version, which of course is all black, evil-looking ridged metal. It’s also got a unique modular setup and a ton of interfaces. Read More

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