programmatic upfronts

With Plans For The First ‘Programmatic Upfront’ Event, AOL Pushes For More Automated Ad Buying

Jul 24, 2013 Anthony Ha

AOL CEO Tim Armstrong has been <a href="https://techcrunch.com/2013/04/09/tim-should-talk-about-techcrunch-more/">evangelizing for programmatic advertising</a>, where ads are purchased in an automated