product market fit

Three steps to take your company out of the one-product mold

Daniel Lereya Contributor Daniel Lereya is the chief product and technology officer at monday.com, where he is responsible for driving the company’s forward-looking product strategy, vision, and exe

TC Startup Battlefield master class with Flourish Ventures: Defining early-stage product-market fit

Flourish Ventures' Emmalyn Shaw explains how early-stage startups can define, test, pivot and successfully figure out their product-market fit.

A growth framework for reaching $1M ARR

I do not pretend to have a silver bullet, but I do have a tried-and-true framework you can use to help you achieve your first million.

Paid acquisition: The #1 way to find product-market fit

How can you find PMF in the most efficient and frictionless way possible? I argue that the answer to this question is paid acquisition.

How to avoid AI commoditization: 3 tactics for running successful pilot programs

One mistake AI founders commonly make is that building models of client data is sufficient for product-market-fit and differentiation.

TechCrunch+ roundup: Build a better board deck, multipath onboarding tips, selling to CISOs

Instead of playing the hero during startup board meetings, CEOs should allow team leaders to speak for themselves.

It’s never too late to align product-market fit metrics with your company’s values

It's a perennial question for early-stage startups: how does one find product-market fit (PMF)?

Crypto trading-focused blockchain Sei launches $50M ecosystem fund

While many layer-1 blockchains out there were built for a pretty general purpose, other networks were designed around very specific use cases. Sei, a layer-1 blockchain designed for trading, has launc

Stop spending so much time on your product when pitching to investors

It's natural for founders to live and breathe for their customers and product, but the dirty little secret of fundraising is that your investors are extraordinarily unlikely to care about your product

6 ways to make sure your startup is using the right GTM model

In a downturn, getting the timing and evolution of a GTM model right relative to the maturity of a business can make the business and getting it wrong can break it.

Some frank advice for open source startups seeking product-market fit

Unlike most software companies, open source startups have two journeys for finding product-market fit: building a product that users can use for free, and then building features that they will pay for

4 principles for building an MVP even if you can’t write a single line of code

If you haven’t found a technical co-founder or freelancer to build your MVP, here are four principles that will help in the meantime.

Seeking product-market fit in a down market? Hire freelancers to manage your burn rate

In today’s uncertain market, using freelancers is a way for companies to find or deepen product-market fit without betting the farm.

Fighting the ‘copycat’ stigma in SaaS: 3 tricks that work

It always stings to hear a prospect say, "Oh you’re like a cheaper/newer version of [your biggest competitor]." It stings even more when you know you have a superior product.

TechCrunch+ roundup: Creating financial models, UiPath’s plummet, pitch deck pro tips

Did UiPath's valuation get hit by the same shrink ray affecting other software companies, or are other factors at work?

TechCrunch+ roundup: Finding product-market fit, pitch deck teardown, getting into YC

"Trust me with what you don’t know or what’s not working," says GV investing partner Freerique Dame, "because once we invest, we’re going to have to work on this stuff anyway."

GV’s Frederique Dame on product-market fit: ‘You have one chance at a good experience’

"Understanding the user journey of your customers, and what you're doing with your product is really, really important,” said Frederique Dame. “Be obsessive and talk to customers as much as you ca

Study up on churn rate basics to set customer and revenue benchmarks

In the early stages of building a company, churn gives you quick feedback, which other metrics seldom do. Studying churn lets you run tests on your platform and get feedback in a few days or months.

3 ways deep tech founders can climb out of pilot purgatory

Big problems make room for big returns, and while I don’t presume to have a silver bullet solution, here are three ways deep tech founders can ensure their time in pilot purgatory ends in a rollout.

TechCrunch+ roundup: 3 customer experiments, Citrix-Tibco merger, building fundraising momentum

Early-stage startups that hope to refine their value proposition and triangulate target users can't sit back and wait for customer intelligence to just roll in.
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