• PlacePop Gives Businesses A Command Center For Managing Virtual Loyalty Cards

    Foursquare. Gowalla. SCVNGR. When it comes to location-based services, games are obviously red-hot, and users (and the press) are eating them up. increasingly, these services are turning on their revenue faucets as they help businesses set up special deals for frequent customers. But do you really need a game in the first place when you’re offering people free sandwiches or discounts… Read More

  • PlacePop Gives Facebook Places The Dashboard It Should Have Launched With

    Facebook Places appears to be off to a strong start, with integration into services like Gowalla, Yelp, and SCVNGR. But it also has some pretty glaring omissions, namely the fact there’s not really a good way to do much with Places data from the browser. Now PlacePop, a startup that launched at our CrunchUp in July, has fixed that with a new Facebook application that gives you an overview… Read More

  • PlacePop Looks To Give Any Business Its Own Rewards Program, Raises $1.4M

    It’s no secret that loyalty programs — like those hole-punch cards that give you a free Slurpee every ten visits — are a great, cheap way to keep customers coming back to your business. Thing is, running these programs isn’t always as easy as it seems, especially if a business wants to do something more complex than the basic “buy ten get one… Read More