Omniture

Utah’s Unicorns, How “Silicon Slopes” is Gaining Momentum

Four of these fabled creatures popped up along the Wasatch this last year, including Omniture founder Josh James’ business intelligence platform Domo. There’s also Pluralsight, Qualtrics

You’ve Only Got One Shot At Building A Consumer Unicorn

Imagine if the founder of a very successful consumer technology company knocked on your door and offered to get you in on the ground floor of their new enterprise. Almost any VC would jump at the chan

Apple Acquires Durable Database Company FoundationDB

Apple has acquired FoundationDB, a company that specializes in speedy, durable NoSQL databases, TechCrunch has learned. A notice on the FoundationDB site notes that it's no longer offering download

Series A Whopper: Benchmark Invests $33M in New BI Company Domo

A new software as a service company <a href="http://www.domo.com/">Domo</a> is formally launching tonight at a party in Salt Lake City. I have no idea how opulent or bare-bones this party will be, but

Omniture And Others Also Feed Off Facebook Ads

<img src="http://tctechcrunch.files.wordpress.com/2010/04/omniture.png"/> Facebook is ramping up advertising by deepening its ties to other online advertising companies, particularly the ones which

Omniture, Facebook Expand Social Media Marketing Partnership

<img src="http://tctechcrunch.files.wordpress.com/2010/03/facebook-omniture.png" class="shot2" /><a href="http://omniture.com/">Omniture</a>, <a href="https://beta.techcrunch.com/2009/09/15/breaking-a

Breaking: Adobe To Acquire Omniture For Approximately $1.8 Billion

<img src="http://tctechcrunch.files.wordpress.com/2009/09/adobe-215x61.jpg" width="215" height="61" /><a href="http://adobe.com">Adobe Systems</a> has announced that it has entered into a definitive a

Shoring Up The Online Advertising Biz

<img src="https://beta.techcrunch.com/wp-content/uploads/2009/01/ad-views-chart.jpg" /> The online advertising business is in for a rough patch, especially for display advertising. The signs are eve

Omniture Brings Real-Time Analytics To iPhone Applications

<img src="https://beta.techcrunch.com/wp-content/uploads/2008/12/omniture.png" /><a href="http://www.omniture.com/en/">Omniture</a> is extending its SiteCatalyst measurement tool to native iPhone appl

Omniture Unifies Marketing Suite, Adds Video Analytics

Omniture, which provides tools for marketers to track their online campaigns, is announcing a set of product upgrades today. New versions of its flagship product SiteCatalyst and its search advertisin

Omniture Announces Marketing 2.0 Analytics Tool

Omniture released an integration analytics tool called Genesis at a two-hour event today at the San Francisco Museum of Modern Art. Genesis was created with over 30 marquee online advertising partners