Old Spice

Old Spice Is Back With Another Set Of Viral Things — This Time, It’s Prank Websites

After a short break, Old Spice — otherwise known as “that company that makes really, really good ads and, I don’t know, deodorant or something” — is back with another campaign that proves th

When Memes Collide: Will Old Spice Blend?

<img src="http://tctechcrunch.files.wordpress.com/2010/10/old-blend.png" /> I'm positive you know about the <a href="http://www.willitblend.com/">"will it blend"</a> meme, a viral marketing campaign

Google CFO: Old Spice Is The Future

<img src="http://tctechcrunch.files.wordpress.com/2010/07/oldspiceman.jpg"> You know you've got a viral marketing hit on your hands when the CFO of Google mentions it in an earnings call. Yes, I am

Old Spice Man Answers Tweets On YouTube—Ropes In Kevin Rose, Alyssa Milano, And Justine Bateman

<img src="http://tctechcrunch.files.wordpress.com/2010/07/oldspiceman.jpg"> What if commercials really did talk to you? What if a familiar spokesperson addressed you by name and responded to your th

Secrets of the Old Spice commercials, volume 2

http://g4tv.com/lv3/47171 By now you must be familiar with Isaiah Mustafa, the man from the Old Spice commercials. You know… the man. After the last commercial hit, dissecting it second by secon