nbcuniversal

Comcast launches SportsTech startup accelerator with NASCAR and others

Comcast NBCUniversal believes its can access startup innovation while supporting future Olympic gold-medalists. The American mass media company launched its new SportsTech accelerator today, based in

NBCUniversal rolls out its ShoppableTV ads

NBCUniversal has been testing a new ad unit that allows viewers to buy — directly from their phone — products featured on the show they’re watching. We’ve written about other companies

NBCU’s streaming service ‘Peacock’ announces originals slate, including a Battlestar Galactica reboot

NBCUniversal is sharing a few more details about its new streaming service, due to launch in April 2020, including the service’s name and content lineup. In a nod to the NBC logo, the service wi

Hulu and Amazon Prime Video chip away at Netflix’s dominance

Netflix is still the No. 1 subscription streaming service in the U.S., according to a new report from eMarketer, but rivals, including Amazon Prime Video and Hulu, are starting to cut into its market

Splunk acquires cloud monitoring service SignalFx for $1.05B

Splunk, the publicly traded data processing and analytics company, today announced that it has acquired SignalFx for a total price of about $1.05 billion. Approximately 60% of this will be in cash and

How Facebook does IT

If you have ever worked at any sizable company, the word “IT” probably doesn’t conjure up many warm feelings. If you’re working for an old, traditional enterprise company, you

NBCUniversal plans to launch its streaming service in April 2020

NBCUniversal is getting a little more specific about its streaming plans. Variety reports that NBCUniversal CEO Steve Burke was on this morning’s earnings call for parent company Comcast, announ

What we can learn from DTC success with TV ads

Kevin Krim and Sebastian Chiu Contributor Share on X Kevin Krim is EDO's President & CEO. His 21-year career has spanned search, social and TV advertising across start-ups and major companies like

Disney is taking operational control of Hulu, with Comcast selling its stake in 2024

Disney will be taking full operational control of Hulu, although Comcast will hold onto its ownership stake until 2024. Disney became a majority owner of the streaming service — currently a joint ve

NBCUniversal’s scannable ShoppableTV takes viewers directly to e-commerce sites

NBCUniversal is launching a new feature it hopes will increase conversion rates for advertisers. Called ShoppableTV, it displays QR codes during specific moments in TV shows and take viewers directly

Hulu buys back AT&T’s minority stake in streaming service now valued at $15 billion

Hulu has paid $1.43 billion to buy AT&T’s minority stake in the streaming video company. The companies announced Monday that the transaction valued Hulu at $15 billion. As a result, AT&T

Report: Disney in talks with AT&T to buy WarnerMedia’s 10% Hulu stake

Disney is in discussions to buy AT&T’s 10 percent stake in Hulu, which it comes into by way of its WarnerMedia acquisition, according to a report from Variety this morning. The news is not s

NBCUniversal announces streaming service that will be free to paid TV subscribers

NBCUniversal is joining the long list of media giants looking to compete with Netflix. The company today announced plans to launch its own streaming service in early 2020. The still-unnamed service wi

Still a year away from launch, Meg Whitman and Jeffrey Katzenberg’s Quibi keeps adding talent

Video won’t start rolling on Meg Whitman and Jeffrey Katzenberg’s new bite-sized streaming service with the billion-dollar backing until the end of 2019, but talent keeps signing up to com

Peak Theory lines up media partners and funding as Cubcoats becomes a phenomenon

With a planned cartoon series coming up, partnerships in place with Major League Baseball, NBCUniversal and other media companies of heroic proportions, the founders creating the kids clothing phenome

NBC to launch a new streaming network, NBC News Signal

NBC is looking to reach a younger audience with today’s announcement of a new streaming news network, NBC News Signal. Instead of airing on traditional pay TV platforms, Signal will be available

Jeffrey Katzenberg and Meg Whitman announce the name of their stealthy mobile video startup

Called Quibi, short for quick bites, the company is creating content with notable filmmakers Sam Raimi, Guillermo del Toro and Antoine Fuqua.

Startups are giving writers and filmmakers more ways to make it in Hollywood

On May 11, Netflix released the teen dramedy “The Kissing Booth” just as the school year was wrapping up for teens across the country. By June, the company had a smash hit among the tweena

AT&T completes its acquisition of Time Warner

AT&T has sealed the deal to buy Time Warner in a major piece of media and technology consolidation. The deal — which is $85.4 billion and a total of $108 billion with debt — was firs

Twitter announces new video partnerships with NBCUniversal and ESPN

Twitter is hosting its Digital Content NewFronts tonight, where it’s unveiling 30 renewals and new content deals — the company says that’s nearly twice as many as it announced last year.
Load More