Mixpanel

To optimize for growth, study your down-funnel metrics

You've managed to acquire a million users. Amazing. But if 999,999 of them don’t make it through the funnel, or churn, now that’s not so amazing.

Lumos wants to build an app store for the enterprise

Lumos, a startup that wants to provide an end-to-end solution for enterprises to manage all of the SaaS apps their employees use, is coming out of stealth today. The company plans to take on the SaaS

Seven years after last venture investment, Mixpanel scores $200M Series C

Mixpanel was a hot startup in 2014 when it nabbed a $65 million Series B on an $865 million valuation, a sizable B round and valuation for those days. Today, seven years after that announcement, the c

TechCrunch+ roundup: Mixpanel’s reset, smart growth, $100K referral bonuses

If you're interested in becoming a TechCrunch contributor, I'll be on Twitter Spaces on Tuesday, October 19 from 3 to 3:30 p.m Pacific to answer questions about our editorial guidelines and talk about

How Mixpanel got its startup groove back by focusing on its core product

The startup myth goes something like this: You launch a startup in your dorm room, get into Y Combinator, find product-market fit, experience hockey-stick growth, raise some funding and expand the pla

Multiverse, the tech-focused apprenticeship startup, nabs $130M at an $875M valuation

After rebranding from White Hat and raising $44 million earlier this year, tech apprenticeship startup Multiverse has raised another round of funding. The company today announced that it has closed $1

Iteratively raises $5.4M to help companies build data pipelines they can trust

As companies gather more data, ensuring that they can trust the quality of that data is becoming increasingly important. An analytics pipeline is only as good as the data it collects, after all, and m

Sora raises $5.3M to power its HR automation service

Think back to the last time you onboarded at a new job. Was it a mishmash of documents and calendar invites and calls and, generally speaking, a mess? Probably. That’s likely because onboarding

Investors are browsing for Chromium startups

A few months ago, we declared that “browsers are interesting again,” thanks to increased competition among the major players. Now, as more startups are getting onboard, things are getting

How early-stage startups can use data effectively

It's a common belief that startups can measure their way to success. Yet early-stage startups often can’t leverage data easily. This piece discusses what to (not) focus on and how to get real result

These are the most successful companies to emerge from Y Combinator

A look at the 20 most successful companies to come out of Y Combinator.

Most iOS devices now run iOS 12 according to Mixpanel’s data

Analytics company Mixpanel is currently tracking the install base of iOS 12. And the latest version of iOS is quite popular, as it’s already installed on roughly 47.6 percent of all iOS devices; 45.

Facebook is now a major mobile browser in U.S., with 10%+ market share in many states

Most of the data around web browser market share puts Google Chrome or Safari at the top – with their percentage of the market varying by platform and region. But new research from analytics pro

Mixpanel analytics accidentally slurped up passwords

The passwords of some people using sites monitored by popular analytics provider Mixpanel were mistakenly pulled into its software. Until TechCrunch's inquiry, Mixpanel had made no public announcement

Segment helps businesses integrate third-party sources into their data pipelines

Segment helps developers manage all the analytics data their apps and services generate. Besides fanning out this information to analytics services like Google Analytics and Mixpanel, or marketing t

Analytics Startup Mixpanel Lays Off 18 Employees

Mixpanel laid off 18 people yesterday, representing less than 10 percent of its 230-plus person team. “This is obviously a deeply tough decision,” said CEO Suhail Doshi. “By no means

iOS 9 Hits 12% Adoption After Just 24 Hours

According to analytics firm Mixpanel, iOS 9 is making its way into the mainstream with the quickness, even though there were some early download troubles for some. The company tells us that iOS 9 is n

Mixpanel Announces Codeless Mobile Analytics

Mixpanel recently unveiled a new feature that should make it easier for mobile businesses to customize the company's analytics tools without writing any additional code. A number of optimization an

Charting A Path From Seed To A Competitive Series A Round

Over the past five years, there has been roughly $3 billion of capital invested in nearly 3,500 seed-stage companies, with the number of seed investments rising every year. According to CB Insights, 2

Mobile Analytics Company Mixpanel Raises $65M Round With An $865M Valuation

<a target="_blank" href="http://www.mixpanel.com">Mixpanel</a>, which describes itself as offering "the most advanced analytics platform ever," is announcing that it has raised $65 million in new fund
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