lululemon

‘Infinite recycling’ startup Samsara Eco partners with Lululemon

Samsara Eco, an Australian startup that uses enzyme-based tech to recycle plastics, textiles and other materials countless number of times, has struck a major partnership with Lululemon. The deal mean

Forma raises new funding to make employee benefits more flexible

Companies across the board are fighting to recruit and retain employees as the war for talent rages on. Employee benefits are no longer viewed as a cookie-cutter, standard set of offerings — rat

And just like that, Peloton is experiencing a correction

In a world of public markets, predictable futures and activist investors, failing to plan rigorously for a post-pandemic world seems borderline irresponsible.

Arive raises $20M for an instant delivery service beyond groceries and essentials

Instant purchase and delivery of food and other essentials was one of the big bubbles of opportunity in the world of e-commerce in the last year, with dozens of startups big and small emerging and sco

Lululemon names Twitch exec Mike Aragon CEO of Mirror

Months after the surprise departure of Mirror founder Brynn Putnam, Lululemon today announced that it has named former Twitch Chief Content Officer Mike Aragon to run the connected fitness brand. Effe

Peloton’s CEO John Foley on the changing face of connected fitness

No one roots for a pandemic, but for companies like Peloton, the timing couldn’t have been better. People on the fence about buying a treadmill or stationary bike went for it as their options shrunk

Mirror CEO exits company, following 2020 acquisition by Lululemon

Brynn Putnam has stepped down as CEO of Mirror. The news arrives via a leaked memo to staff also viewed by TechCrunch that notes her exit from the top spot at the connected fitness startup she founded

Mirror founder Brynn Putnam on life with Lululemon — and whether or not she sold too soon

Brynn Putnam has a lot to feel great about. A Harvard grad and former professional ballet dancer who opened the first of what have become three high-intensity fitness studios in New York, she then lau

Bolt Threads partners with Adidas, owners of Balenciaga and Gucci, and Stella McCartney on mushroom leather

Bolt Threads has brought together some new and existing partners, including Stella McCartney, Kering (the fashion house behind brands like Balenciaga, Gucci, Alexander McQueen and Bottega Veneta), Lul

The Peloton effect

During the most recent quarter, only a few earnings reports stood out from the rest. Zoom’s set of results were one of them, with the video-communications company showing enormous acceleration a

Fabletics’ Adam Goldenberg and Kevin Hart on what’s next for the activewear empire

Like plenty of other modern direct-to-consumer companies, influencer marketing has been an essential part of Fabletics’ journey. Actress Kate Hudson co-founded the company and co-CEO Adam Golden

When life gives you lemons, print money with Lemonade

Hello and welcome back to Equity, TechCrunch’s venture capital-focused podcast, where we unpack the numbers behind the headlines. Before we dive in, don’t forget that the show is on Twitter n

Daily Crunch: Lululemon is acquiring Mirror

Lululemon is paying $500 million to acquire a home fitness startup, India bans TikTok and Amazon Prime Video is the latest streaming service to add a co-viewing experience. Here’s your Daily Cru

Lululemon set to acquire home fitness startup Mirror for $500M

Lululemon today announced plans to acquire home exercise startup Mirror for $500 million. The fitness apparel company noted its plans by way of a press release, noting that it hopes to close the sale

Corporate, public investments spur interest in Pacific Northwest startups

Why are businesses and government organizations investing so much into the the strip of land down the West Coast from Vancouver, Canada to Portland, Oregon?

With $40 million for AuditBoard’s risk and compliance toolkit, LA’s enterprise startups notch another win

Daniel Kim and Jay Lee, the two founders of AuditBoard, a Los Angeles-based provider of a risk and compliance software service for large businesses, grew up middle school friends in Cerritos, Calif. I

Funding your bliss: mindfulness startups scale up

The connected life is not necessarily the good life. Too often, it seems like we are squandering our time checking devices, losing touch with fellow humans and cultivating bad habits in the pursuit of

‘Athleisure’ brand Outdoor Voices closes $9 million in funding

Outdoor Voices, the ‘athleisure’ brand that wants to take on Lululemon, has closed a $9 million round of funding. The round was led by Mickey Drexler, with participation from a few strateg