location analytics

Euclid Analytics Raises $20M Series C To Track Consumer Behavior In Retail Stores

Euclid Analytics plans to help more companies track customer traffic in their retail stores after raising a $20 million Series C. The funding will be used to acquire clients, add new employees, and bu

Placed Debuts Placed Attribution, A Way To Check If Your Mobile Ads Actually Drive Foot Traffic

Location-based analytics provider Placed today unveiled its latest product, Placed Attribution. Inspired by Placed Insights and feedback that came out of the launch of that comScore-style Analytics pl

Placed Debuts Location Affiliate Program For Developers Looking To Monetize Without Ads

Location analytics startup Placed is debuting a new monetization option for mobile devs today, via its Placed Affiliate program. The new system would see mobile apps request that their users opt-in to