location analytics

Location data analytics startup Placer.ai raises $50M Series B

It’s been a very tough year for Placer.ai’s core customer segments of retail and commercial real estate, to put it mildly. But the foot traffic and location analytics startup saw growth in new cat

Euclid Analytics Raises $20M Series C To Track Consumer Behavior In Retail Stores

Euclid Analytics plans to help more companies track customer traffic in their retail stores after raising a $20 million Series C. The funding will be used to acquire clients, add new employees, and bu

Placed Debuts Placed Attribution, A Way To Check If Your Mobile Ads Actually Drive Foot Traffic

Location-based analytics provider Placed today unveiled its latest product, Placed Attribution. Inspired by Placed Insights and feedback that came out of the launch of that comScore-style Analytics pl

Placed Debuts Location Affiliate Program For Developers Looking To Monetize Without Ads

Location analytics startup Placed is debuting a new monetization option for mobile devs today, via its Placed Affiliate program. The new system would see mobile apps request that their users opt-in to