localization

How we scaled our App Store performance by approximately 200% in 1 year

App Store Optimization and Apple Search Ads are potent tools for promoting apps that can significantly boost conversion rates.

SoftBank Vision Fund 2 invests $160M in media localization provider Iyuno-SDI Group

Iyuno-SDI Group, a provider of translated subtitles and other media localization services, announced today it has raised $160 million in funding from SoftBank Vision Fund 2. The company said this make

Lokalise raises $6 million to make it easier to localize your product

Meet Lokalise, a Latvian startup that focuses on translation and localization of apps, websites, games and more. The company provides a software-as-a-service product that helps you improve your workfl

Technology dispersion is accelerating

Copycats are a dying breed. Each month the gap shrinks between a new digital service emerging in the U.S. and it being copied in other markets. This trend has big implications for global businesses, f

Quizlet launches a redesign with an eye towards international expansion

Quizlet, the popular app that lets students create interactive study sets and prepare for tests in any subject, is unveiling a redesign today, including a new website, logo and redesigned mobile apps

Localizing Games For China Doesn’t Just Mean Making Them More “Chinese”

China boasts the world's fastest growing market for mobile devices and, like in the rest of the world, games dominate the amount of time users spend in apps. The top publishers there already include o

Jordanian Startup Dakwak’s Translation And Localization Platform Helps Web Sites Go Global

Jordan might not seem like the most obvious place for a tech hub, but the country is leading the Middle East's growing startup industry. 500 Startups' current class features two Jordanian companies, i