Jellysmack

Free, ad-supported creator content comes to The Roku Channel

Roku struck a deal with creator company Jellysmack to launch new content featuring 17 popular YouTube and TikTok creators like Brad Mondo, Lauren Riihimaki (LaurDIY), Emmy Cho (Emmymade), Karina Garci

YouTube’s ad revenue is declining, but creator economy experts aren’t worried

The social platforms that power the creator economy might seem like they’re starting to slip. YouTube’s quarterly ad revenue declined 1.9% year over year, per Google parent company Alphabe

If you must conduct layoffs, don’t be a jerk

Since our last column, another smattering of tech startups has laid off employees. We get it. Layoffs happen. But as we conduct yet another week of analysis into a depressing time in tech, we’re thi

Jellysmack launches program to scale audiences from YouTube creators

Jellysmack originally started as a social media company with popular brands on Facebook and other social platforms, such as Beauty Studio, Oh My Goal, Gamology and Riddle Me This. The company is now b