The concept of incentivized traffic for app-install campaigns is far from new, but there is still much debate in the industry regarding the advantages comparing rewarded versus non-rewarded campaigns.
A newer, much-debated social network called Tsu has launched a workaround to Apple’s longtime ban on “incentivized” app installs (aka pay-per-installs). Technically, users are being
Mobile users acquired through "incentivized" installs can be valuable, according to a new study, if managed properly. The term refers to users who download a mobile application in exchange for somethi