hype cycle

With Dispatch, Here Be Dragons pushes narrative VR storytelling in bold new directions

As VR takes its trip through the hype cycle of technology adoption, I keep returning to the early days of film as a corollary for the medium's progress and a good benchmark for its evolution. When the

Why we don’t believe in tech ‘themes’

The tech hype-cycle works something like this: Some driver triggers a flurry of investments in a particular "theme," which in turn feeds news flow, panel discussions at conferences and a procession of

Where Are We In The Hype Cycle?

New technologies tend to follow different trajectories of hype, hope, and despair as they are discovered by different groups of people and finally adopted (or ignored) by consumers. Gartner actually g