google adwords

YouTube launches its counter-terrorism experiment for would-be ISIS recruits

Google's experiment in digital counter-terrorism begins rolling out today. Collaborating with its own in-house think tank, Jigsaw, the new effort seeks to bury ISIS-related propaganda on YouTube. When

The ‘last mile’ in education and training

The concept of the last mile (the final leg of the connection to each home) originated in telecom, but is now a focus for supply chain management and e-commerce. In telecom and other utilities, the co

Google Wants To Text Message You With Holiday Shopping Deals

A number of startups emerged this year to offer consumers an easier way to shop: instead of immersive, e-commerce experiences, companies like Magic, Operator, Fetch, GoButler, and others, including

Google Redesigns AdWords To Match Its Other Web Apps

Google’s AdWords now sports a much-needed update that brings its design up to par with most of the company’s other web apps. Most of Google’s services, including Gmail, Drive and Ana

Google Rolls Out In-Ad Surveys To Figure Out Why People Hate Ads

For about the last year and a half, Google has let you mute display ads they don’t like. Just click the little [x] button and it’s gone and will never be shown to you again. That’s

Google Muscles Further Into Paid Discovery Of Apps With New Focus On Click-To-Download Mobile Ads

The app stores are overrun, and there's little way to get noticed until you break into the charts. So Google has just announced a new AdWords unit called "Click-To-Download" mobile ads that lead direc

Google’s AdWords Update: Are Desktops The New Fax Machines?

<b>Editor's note: </b><em>Richard Zwicky is CEO of BlueGlass Interactive, a digital marketing agency and software provider.</em> Does Wednesday’s AdWords announcement mean Google is already ac

What Are The 20 Most Expensive Keyword Categories In Google AdWords?

<a href="http://www.crunchbase.com/company/google">Google</a> makes <a href="https://beta.techcrunch.com/2011/07/14/google-q2-2011/">a heck of a lot of money</a> from online advertising. In fact, 97 p

The Demand Media of Search Engine Marketing, BoostCTR, Raises $1.6 Million

<img src="http://tctechcrunch.files.wordpress.com/2011/03/picture-7.png" />San Francisco-based ad platform, <a href="http://www.boostctr.com/">BoostCTR</a>, announced today that it has closed a $1.64

Google Targets Small Businesses With $100 Million Worth Of AdWords Credits

<img src="http://tctechcrunch.files.wordpress.com/2010/12/google-100m-local.jpg"> Google is going after local businesses in a big way. It is <a href="https://beta.techcrunch.com/2010/12/13/google-pl

Apple Targets Searchers For 'Dell Streak', 'HP Slate' With Google Ads For The iPad

<img src="http://tctechcrunch.files.wordpress.com/2010/07/dell-streak-apple.png" /> In a move that suggests a tad of insecurity on Apple's behalf, the <a href="http://www.crunchbase.com/product/ipad"

Google Launches New AdWords Tools And Certification Program For Ad Agencies

<img src="http://tctechcrunch.files.wordpress.com/2010/04/google-adwords-certified-partner.png" class="shot2" /> <a href="http://google.com">Google</a> this morning announced a number of changes in t

In India, Facebook Uses Google AdWords To Leapfrog Orkut

<img src="http://tctechcrunch.files.wordpress.com/2010/01/ricky1-215x156.png" width="215" height="156" />Different territories demand different marketing approaches. <a href="http://google.com">Google

Google's 2009 Holiday Gift To Ad Partners: $20 Million To Charity

<img src="http://tctechcrunch.files.wordpress.com/2009/12/Screen-shot-2009-12-21-at-10.56.14-AM-630x452-215x154.png" width="215" height="154" />Each year, Google sends out gifts to its users of its Ad

The Selling Of Google AdWords

<img src="http://tctechcrunch.files.wordpress.com/2009/09/google-adwords-209x200.gif" width="209" height="200" />Throughout 2005, the year after the company went public on NASDAQ, <a href="http://www.