• Want More Stickiness? Users Logging In Through Social Networks Spend 50% More Time On Site

    Want More Stickiness? Users Logging In Through Social Networks Spend 50% More Time On Site

    Site owners, administrators, web business owners, content producers, and everyone in between are always trying to find the best ways to encourage visitors to spend more time on their sites. It’s hard enough getting people there in the first place, but keeping visitors and customers on the site (and engaged) once there? No walk in the park. But doing so is critical — Just ask Groupon. Read More

  • Gigya Launches Platform To Give Businesses Access To Users’ Complete Social Identities

    Gigya Launches Platform To Give Businesses Access To Users’ Complete Social Identities

    Many companies have begun to realize that social is not just a new channel or a new fad, it’s a new way of doing business. But learning the ropes, how to use social networks and social channels, and optimize and tailor social features for one’s business, is easier said than done. This is where Gigya enters the equation. The startup offers a SaaS technology (or a social CRM platform… Read More

  • Former ValueClick Exec Who Joined Gigya As CEO Jumps To … ValueClick

    Eyal Magen, founder of social sharing software maker Gigya, a couple of weeks ago announced that Dave Yovanno, who joined the company as chief executive officer in October 2008 after serving as COO of ValueClick for almost a decade, was stepping down. Turns out Yovanno will be returning to ValueClick as the new general manager of Mediaplex, the company’s technology division. Yovanno… Read More

  • ShareThis Now On 1 Million Websites, Appoints Former Yahoo Marketer As CMO

    ShareThis, which you may be familiar with thanks to all the buttons online publishers worldwide have been plastering on their sites to lure you into spreading their content, is now live at roughly 1 million websites, aggregately reaching more than 400 million users. The company has now tapped Kristen Fergason, formerly a marketer at Yahoo, as its new CMO to grow even more. In addition to… Read More

  • Facebook Drives 44 Percent Of Social Sharing On The Web

    Facebook Drives 44 Percent Of Social Sharing On The Web

    If you are still wondering why Google is pushing so hard with its new product Buzz, it is because it wants in on social traffic. For many sites on the Web, social traffic coming through Facebook, Twitter, and MySpace is beginning to rival, and in some cases overtake, search traffic as the single biggest source of traffic. This traffic comes from shared links, photos, and videos. What… Read More

  • Adobe Gets Into Widget Distribution And Advertising With Help From Gigya

    Many of the widgets scattered across the Web are made in Flash, but Adobe doesn’t participate in the widget economy. Today, it is taking a first tentative step towards changing that with the release of a new Distribution Manager for widgets created on the Flash Platform. In addition to making it easier for people to share the widgets across 70 Web and mobile destinations, it will… Read More

  • Gigya: December 23rd Was Biggest Day For Our Widgets, Ever

    Gigya, the Israeli startup that helps other companies easily distribute their widgets, has released some of its latest figures on the recent holiday season. Most notable: December 23rd set the new record for total number of widget installs in a single day, with 900,000 widgets installed across all of the service’s supported blogs and social networks. Gigya obviously doesn’t… Read More

  • Compare iPhone App Rankings Alexa-Style

    MyBefia is a great little site to compare Apple iPhone applications based on their rankings in the App Store. Add up to three applications (the only annoying thing is you have to look up its iTunes Store URL) and see how rank has changed over time. It also shows estimated market share, review rankings over time and popularity. The widgets are embeddable via Gigya. Read More

  • Gigya Raises $11 Million For Two-Pronged Widget Strategy

    Gigya has raised $11 million in a Series C round led by DAG Ventures and joined by all existing investors, including Benchmark Capital, First Round Capital, and Mayfield Fund. The round brings the Israeli startup’s total funding to about $23.5M, an amount raised over the two plus years since its founding in summer 2006. The money will fuel two main widget services: Wildfire, which… Read More

  • Gigya Socialize Goes Up Against Google Friend Connect

    Distributing friend connections across the web has been quite a hot topic in the Web 2.0 community as of late. MySpace, Facebook, and Google have all come out with their own initiatives for sharing social graph data with any number of websites. And there appears to be a struggle over just who will ultimately control the aggregated data – if anyone. So it may or may not come as a… Read More

  • Hummer Winblad Partner Will Price Resigns To Head WidgetBox

    It’s not often a partner at a successful venture capital fund leaves to do anything except retire (although there is some evidence to the contrary). But Will Price, a general partner at Hummer Winblad Venture Partners, has resigned from his firm and, as of today, is the CEO of widget startup Widgetbox. The company has raised $14.5 million from Hummer Winblad, Sequoia Capital and… Read More