frommer’s
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Mo Content, Mo Problems: Google’s Frommer’s Acquisition Could Lead To Additional Antitrust Scrutiny
With its recent purchase of Zagat and today’s announcement that it is acquiring travel guide company Frommer’s, there can be little doubt that Google is getting deeper into the content business. This move makes a lot of sense for Google, which is trying to add more content to its local reviews business and Knowledge Graph, but it could also put the company under additional… Read More
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Google Acquiring Frommer’s Travel Brand: Zagat Integration, Google+ Improvements To Follow
Google is in the process of acquiring the Frommer’s travel brand from the publishing company John Wiley & Sons, Inc., in what is a further effort to beef up its Google+ business information listings service. The deal is nearly closed, according to a report from The Wall Street Journal, which also speculates that the Frommer’s brand could be merged into Google’s Zagat… Read More
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