freemium

Swedish startup Ripe raised a $2 million pre-seed to aid companies with product-led growth.

Stockholm-based Ripe helps product-led B2B companies find the ripest leads in their customer base

Happy Saturday, friends. Welcome back to Week in Review, the newsletter where we very quickly sum up the most read TechCrunch stories from the past week. Want it in your…

The week an Apple event and YC Demo Day collided

Here’s another sign of the times: Free tiers are becoming less generous.

It’s not just you: The freemium bar is shifting

Keyboard startup Fleksy has launched a new self-serve SDK to expand its reach for indie developers wanting to add custom keyboard software to their apps. The Barcelona-based mobile keyboard software…

Fleksy switches to a SaaS model for its custom keyboard tech

Product-led growth is one of the buzziest topics in the startup world as the market cap of public companies utilizing the growth tactic skyrocketed in recent years. It’s no different…

H1 2022 cybersecurity product-led growth market map

The merits of launching a free plan should no longer need to be debated. Instead, more companies should be asking: Are we giving enough away?

Freemium isn’t a trend — it’s the future of SaaS

Stack Overflow is the default Q&A site for programmers (though the overall Stack Exchange network goes well beyond helping you answer your basic PHP questions). But over the course of…

Stack Overflow adds a free tier to its fast-growing Teams service

Twilio is hosting its annual Signal conference today and as usual, the company is using the event to launch a host of new products and features. For the most part,…

Twilio launches an app for frontline workers, a free 1:1 video toolkit and a new IoT platform

Last year, Dish-owned streaming service Sling TV launched a free tier to its service designed to attract those with lapsed subscriptions to come back and watch. On Roku devices, former…

Sling TV rolls out free content to non-subscribers, initially on Roku

The German startup has raised its first round of venture backing from FitLab, Causeway Media Partners and JAZZ Venture Partners.

Freeletics raises $45M for its AI-powered mobile fitness coach

While Angie’s List continues to reject acquisition offers, the home services marketplace is taking a big step to boost its online audience, and hopefully the number of people using it…

Home services marketplace Angie’s List to drop paywall for a freemium model

Chat.Center, a project by friend of TechCrunch Keith Teare, has successfully navigated the shoals of freemium and is now steaming steadily through solid growth. Teare announced numbers at DEMO Traction…

Chat.Center Reports Really, Really, Ridiculously Good-Looking Growth

SlideShare, the LinkedIn-owned site that lets you upload and distribute presentations online, is turning over a new leaf today. The service, which has 60 million users, is going free. In…

SlideShare Axes Its Freemium Model, Makes ‘Pro’ Features Like Analytics Free

Mobile analytics firm Distimo just released a new report showing how the most successful apps monetize around the world. According to it, the five most potentially lucrative markets for gaming…

Japan Is The Most Potentially Lucrative Market For Gaming Apps, Says Distimo

Mobile app analytics firm App Annie has put out a retrospective report on app trends in 2013 and there are few interesting tidbits worth flagging for developers. Notably the continued…

App Annie 2013 Index Flags Up Freemium’s Onward March & Why Many Devs Still Go iOS First

The freemium debate continues to rage on. Some say it’s the future of how business will be run, while others say it’s synonymous with casual games (read: not for hardcore…

Freemium Is Irresistable, Even For Successful Game Companies

Freemium wireless internet startup FreedomPop has been out to undercut traditional wireless carriers on data plan costs for over a year now, but now the company wants to up ante…

FreedomPop Will Take On Carriers This Summer By Offering Smartphones And A New Freemium Phone Plan

The freemium kids’ app party that has seen some parents left with hefty bills because of their kids’ use of games could be heading for a sticky end — at…

Google Play, Apple’s App Store Might Face “Legal Undertakings” In OFT’s Investigation Of Freemium Games For Kids

Should Your Startup Go Freemium?

10:00 pm PST • November 4, 2012

Editor’s note: Jules Maltz is a general partner at IVP. Daniel Barney is a senior associate at IVP. For some, freemium is a business model that sacrifices revenues and forces startups to…

Should Your Startup Go Freemium?

It’s been nearly a year since a company called FreedomPop announced its intentions (through a cryptically ambitious press release, no less) that it planned to bring “free broadband” to data-hungry…

FreedomPop Opens Its Freemium Internet Service To The Masses With New Public Beta

The Complete Guide To Freemium Business Models

4:08 pm PDT • September 4, 2011

The idea of offering your product or a version of it for free has been a source of much debate. Pricing is always tricky. Unfortunately, many entrepreneurs don’t give it…

The Complete Guide To Freemium Business Models

blueKiwi Rides the Freemium Wave

8:48 pm PST • February 8, 2010

With the continued success of Twitter and other social networking tools, any criticism (or praise) of products and companies is becoming increasingly public. Finding a way to manage these external…