Facebook Video
Why the Facebook News tab shouldn’t be trusted
Are we really doing this again? After the pivot to video. After Instant Articles. After news was deleted from the News Feed. Once more, Facebook dangles extra traffic, and journalism outlets leap thro
Facebook updates its video guidelines to promote original content, loyal and engaged viewership
Facebook today announced a series of changes to the way it ranks videos on its social network, which determines how widely they’re distributed. According to the updated guidelines, Facebook will
Facebook is secretly building LOL, a cringey teen meme hub
How do you do, fellow kids? After Facebook Watch, Lasso and IGTV failed to become hits with teens, the company has been quietly developing another youthful video product. Multiple sources confirm that
FB QVC? Facebook tries Live video shopping
Want to run your own home shopping network? Facebook is now testing a Live video feature for merchants that lets them demo and describe their items for viewers. Customers can screenshot something they
Facebook launches Watch Party for all, tests Live PiP commentating
Facebook Watch has failed to capture viewers with its content, so it’s hoping to differentiate through the company’s core strength: social. Today Facebook fully launches Watch Party, its co-viewin
Facebook Messenger is building a ‘Watch Videos Together’ feature
Netflix and chill from afar? Facebook Messenger is now internally testing simultaneous co-viewing of videos. That means you and your favorite people could watch a synchronized video over group chat on
Facebook buys Vidpresso’s team and tech to make video interactive
Zombie-like passive consumption of static video is both unhealthy for viewers and undifferentiated for the tech giants that power it. That’s set Facebook on a mission to make video interactive,
Facebook “Watch Party” lets Groups view videos simultaneously
Facebook’s turning its push for well-being through active, not passive, content consumption into a feature with its new test of “Watch Party”. It allows Group admins to pick any publ
Facebook pushes pre-roll ads on Watch as it stops subsidizing Live
Everyone's least favorite ads are coming to Facebook, but six-second pre-rolls will only appear on original Watch tab videos you purposefully view and not in the News Feed. Facebook is embracing pre-r
Facebook Sound Collection lets you add no-name music to videos
The right soundtrack can make a boring video interesting. So after years of reported discussions with the record labels, Facebook is launching video editing tool Sound Collection for inserting into F
Facebook launches Creator app for influencers to build video communities
Facebook wants to turn mindless, passive video consumption into "time well spent," and now it's giving social media stars a powerful tool to foster communities around their content. Today Facebook lau
Facebook finally adapts to 4K video
If you're sick of your beautiful videos looking crummy on Facebook, there's good news for you. After some super HD videos started popping up on the social network, Facebook now confirms to TechCrunch
Facebook Watch original video tab launches to all U.S. users
Today Facebook officially opened its new Watch tab of original video content to everyone in the U.S. after a limited rollout a month ago and expansion to some more users last week. Available on Facebo
Facebook launches Watch tab of original video shows
Facebook has a new home for original video content produced exclusively for it by partners, who will earn 55 percent of ad break revenue while Facebook keeps 45 percent. The "Watch" tab and original s
One in five Facebook videos is Live as it seizes the verb
Facebook's efforts to own the verb "Live" are paying off. While most people still aren't sure what to broadcast, and some have misused the format, Facebook says one-fifth of the videos shared on its n
Facebook releases Facebook Video app on Apple TV
If somehow you have really great Facebook friends who share interesting videos, the new Facebook Video app on the Apple TV is for you and it’s available now. Facebook’s VP of Partnerships Dan
7 reasons why Facebook will autoplay sound despite complaints
If you’re freaking out about Facebook starting to autoplay videos with sound by default, at least it won’t pause or play on top of music you’re already listening to through apps like
Facebook plans to be more like YouTube than Netflix as it pays for video
“We’re focusing more on shorter form content to start” Facebook CEO Mark Zuckerberg said on today’s Q4 earnings call, where he was repeatedly questioned about Facebook’s
Facebook adds automatic subtitling for Page videos
Facebook pulled the world back into the silent film era with its muted, auto-play videos, but its latest tool could make it easier to repurpose traditional clips. Facebook has launched a free, automat
Facebook video pays off
Mark Zuckerberg's drive to "put video first" is also putting money in Facebook's pockets. The more organic videos Facebook users watch, the more high-priced video ads Facebook can slip into the feed.