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Facebook rolls out job posts to become the blue-collar LinkedIn

LinkedIn wasn’t built for low-skilled job seekers, so Facebook is barging in. Today Facebook is rolling out job posts to 40 more countries to make itself more meaningful to people’s lives

Facebook pushes pre-roll ads on Watch as it stops subsidizing Live

Everyone's least favorite ads are coming to Facebook, but six-second pre-rolls will only appear on original Watch tab videos you purposefully view and not in the News Feed. Facebook is embracing pre-r

Facebook beats in Q3 with $4.7B profit, record share price despite Russia

Facebook is still in the middle of its House Intelligence Committee hearing about Russian election interference, but the looming concerns over misuse haven’t dampened its business as profits con

Trump and Clinton spent $81M on US election Facebook ads, Russian agency $46K

Russian information troll farm the Internert Research Agency spent just 0.05 percent as much on Facebook ads as Hillary Clinton and Donald Trump's campaigns combined in the run-up to the 2016 U.S. pre

South Park slams Facebook for selling fake news

"I make money from Facebook for my fake content in order to pay Facebook to promote my fake stories," said Professor Chaos in one of the most brutal and succinct criticisms of the social network to da

Facebook will hire 1,000 and make ads visible to fight election interference

Facebook today handed over to congressional investigators 3,000 ads that were bought by a Russian company to influence U.S. politics. "Many appear to exploit racial and social divisions and exploit ug

Facebook vows to manually review ad targeting after ‘Jew-Haters’ scandal

Facebook failed to foresee how turning user-written interests and employer information from profiles into ad targeting options could turn offensive. Facebook COO Sheryl Sandberg has apologized for the

See what Facebook ads you actually clicked in ‘Recent Ad Activity’

You might think you're impervious to Facebook's ads, but you probably do get seduced every once in a while. But because ads aren't always permanently available anywhere, it can be impossible to find a

Facebook bans monetization of violence, porn, drugs, hate

Facebook wants content creators to earn money, but not at the expense of the family friendly social network it’s built, or the integrity of its advertising clients. So today Facebook established

WhatsApp’s first ads appear on Facebook and start convos with businesses

WhatsApp is preparing to finally monetize, and its first move follows the same strategy as Facebook Messenger. TechCrunch has discovered code in Facebook's ad manager that lets businesses buy ads with

‘Facebook Rewards’ QR codes dangle discounts for offline purchases

Facebook wants to prove it drives brick-and-mortar foot traffic with its latest feature test. TechCrunch has discovered a previously unreported Facebook feature where users can scan a personalized QR

Facebook tests ad breaks in all types of videos, giving creators a 55% cut

Facebook today announced it has begun testing ad breaks that interrupt on-demand video, using a small set of partners who will earn a 55 percent ad revenue share while Facebook keeps 45 percent. That

MailChimp goes beyond email marketing and launches support for Facebook ad campaigns

MailChimp has long offered its users an easy way to manage and run their email marketing campaigns. Now, for the first time in its long history, the company is going beyond email marketing with the l

Facebook tests ads in Groups, its next potential cash cow

Facebook’s latest trick to earn more revenue without drowning the News Feed is to serve ads to the 1 billion users of its Groups feature. After people reported seeing notices that “We&#821

Facebook throws shade at Snapchat’s anti-creepy business

“They’re going to hit some challenges and marketers are gonna start to ask questions when they get out of the experimental budget phase,” Facebook’s head of adtech said about S

Facebook taps GPS, Square to track your in-store visits and purchases

Facebook has found the Holy Grail of advertising in a set of new partnerships with point-of-sale systems like Square and Marketo that will prove who bought what after seeing Facebook’s ads. Even

Facebook starts selling offsite ads targeting non-users too

Facebook's advertising network is already a colossal business -- it helped the social network bring in $5.38 billion in revenue during its most recent quarter alone -- but it is about to take a step t

Facebook Officially Launches Canvas Ads That Load Full-Screen Rich Media Pages In-App

Instant Articles, meet Instant Ads. Facebook wants to give advertisers an immersive way to reach people without making them leave the social network. So today it officially launched its ad Canvas for

3 Nearly Free Growth Hacks

“Growth hacking” is a term that people seem to think means "magically market any product or company for free." I wrote a post called What is growth hacking? to clarify the difference between effic

Facebook Wants Your Attention, So It’s Charging Separately For Ad Clicks That Send You Away

Like most online advertisers, Facebook’s main way of charging ad clients is per click (referred to as CPC in the ad industry). Until today, Facebook had charged the same CPC rate to clicks tha
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