email marketing

Adobe wants to bring its AI smarts to email marketing campaigns

Adobe announced a number of new capabilities for its Adobe Campaign email marketing tools. Most of these are available now (better dashboards, new email templates, better support for multilingual camp

Microsoft launches new email marketing and invoicing tools for small businesses

In the shadow of its Inspire partner conference, Microsoft today launched in preview three new tools for small businesses: Microsoft Connections, Microsoft Listings and Microsoft Invoicing. These joi

Rebelmail rebrands as Rebel and adds one-click checkout to its interactive email platform

Rebel has been helping marketers do more with their emails — so that those emails become interactive experiences (with capabilities like galleries and quizzes) in and of themselves. Now the startup

Campaign Monitor acquires Tagga to boost email marketing with customer data

Email marketing company Campaign Monitor is announcing that it has acquired Tagga. Founded in 2008, Tagga is a customer data platform, which means businesses can use it to combine user data from diffe

Cordial raises $6 million for its customized, automated email marketing service

Developing a software that tracks user behavior across apps and websites, and generates targeted marketing emails for those users has garnered the San Diego-based technology company Cordial $6 milli

Conversica lands $34 million Series B to build intelligent sales assistants

After a potential customer has first contact with a business, sales gets in gear, often responding with an introductory email. Conversica has developed an artificial intelligence system designed to

Rebelmail launches an API to bring more interactivity to emails

Rebelmail is now making its interactive email capabilities available through an API, allowing developers to take advantage of the technology and incorporate it into other applications. The startup wor

Weebly expands beyond easy-to-build websites, adds easy-to-build marketing emails

Weebly isn’t just for building websites anymore — it recently launched Promote, a platform for building marketing emails. CEO David Rusenko said this is actually Weebly’s second big expa

Automated Copywriting Startup Persado Raises $21M

Persado, a startup that says it can automatically create and test different marketing emails and other promotional material, is announcing that it has raised $21 million in Series B funding. Co-fou

Campaign Monitor Buys GetFeedback To Expand Into Surveys And Open A U.S. Office

The next chapter of Campaign Monitor has become all the more apparent today after it acquired U.S. online survey startup GetFeedback in an undisclosed deal.

GoDaddy Acquires MailChimp Competitor Mad Mimi To Beef Up Its Email Marketing Service

GoDaddy has closed on the acquisition of MailChimp competitor Mad Mimi, the companies are announcing this morning. The move is meant to further expand the web hosting provider’s product suite ai

ExactTarget Co-Founder Scott Dorsey Leaves Salesforce, McCorkle New CEO

A changing of the guard at ExactTarget, the email and digital marketing company that Salesforce acquired last year for $2.5 billion, its biggest acquisition to date. ExactTarget co-founder Scott Dorse

Email Advertising Startup LiveIntent Raises $20M More

<a target="_blank" href="">LiveIntent</a>, a startup that provides tools for advertising in email newsletters and alerts, is announcing that it has raised $20 million in Serie

Google Says That Despite Changes, Marketers Can Still Track Open Rates In Gmail

A recent change to the way that Gmail displays images will have an effect on marketers, but it won’t be as dramatic as others have suggested, according to a Google spokesperson. The company anno