elder care

Kindly Care scores $5.4 million to vet and place caregivers, then help families pay them correctly

There are roughly 45 million unpaid eldercare providers in the United States, according to the 2016 U.S. Census Bureau. It’s tough on these family caregivers, many of whom are working women who

Onēva expands platform for child and elder care, housecleaning

Trust is one of the most important aspects of selecting a caregiver and Onēva believes that it has a vetting process that’s better than the rest. The San Francisco-based booking platform for el

Onēva wants to make it easier to access elder, infant and child care through employee benefits

When it comes to finding someone to take care of your kids or your aging parent, the on-demand aspect of services that some businesses offer is not really a selling point. The most important element i

Six truths for successful startups tackling the older adult care opportunity

The current market for older adult care is massive -- and growing at an unprecedented rate. According to an AARP report, the 106 million Americans over 50 represent a transformative force that will ge

Targeting the untapped market of wearables for elder care

Today's 20-something tech wizards might not worry about the challenges of old age -- but they should. Seniors represent a huge untapped market for tech companies. While just 13 percent of America's po