EC entrepreneurship

Setting up a management board for success with Dave Easton

Generation Investment Management partner Dave Easton talks about how to build a board as a founder, and specifically how to build a board you can live with.

4 strategies for deep tech startups recruiting top growth marketers

Growth talent wants to know that they have room to experiment, fail and iterate with the support and trust of their company.

The 5 biggest mistakes I made as a first-time startup founder

First-time entrepreneurs are bound to make some major mistakes. The true measure of a serial entrepreneur, I’d submit, is the ability to recognize those mistakes and adapt.

Drupal’s journey from dorm-room project to billion-dollar exit

Moving from dorm room to billion-dollar exit is the dream of every startup founder. Dries Buytaert got there by being bold, working hard and thinking big.

How and when to build marketing teams at deep tech companies

When should deep tech companies hire marketers, and do these hires need industry experience?

How to convert customers with subscription pricing

While the customer dynamic has changed over the last 20 years, it's actually gotten easier to convert and retain customers through the subscription funnel.

4 keys to international expansion

Adopt a “hire slow, fire fast” mentality for your expansion strategy. Don’t be afraid to pull the plug if things don’t work out.

How to pick an investor in good or bad times

Investors put money into businesses they understand and founders they trust and respect. That is a constant at any time, COVID-19 or not.

General Catalyst’s Katherine Boyle and Peter Boyce are looking for ‘obsessive’ founders

There are definitely people who are working at companies that we start engaging before they even have an idea. So it's never too early

What to expect while fundraising in 2021

These predictions center around how we’ll fundraise post-pandemic, how the funding divide may widen for some, what fundraising activity could look like and sectors we think will fare well.